Leigh Steinberg | From “Jerry Maguire” to now | Major League Mensch

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Leigh Steinberg:00:00:00

Then I was technical advisor and then he

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00:00 Leigh Steinberg joins Story & Craft

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Leigh Steinberg: assigned the actors to work with, like Tuba

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Leigh Steinberg: Gooding Jr, who I took down to the Super

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Leigh Steinberg: Bowl in Phoenix and made him pretend he was

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Leigh Steinberg: my client for a week.

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Announcer: Welcome to Story and Craft.

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Announcer: Now here's your host, Marc Preston.

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Marc Preston: Alright, here we are back, another episode

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Marc Preston: of Story and Craft.

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Marc Preston: I'm Marc Preston and yes, it's been a

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Marc Preston: minute, hasn't it Been?

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Marc Preston: A little while, kind of in solidarity with

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Marc Preston: the SAG After Strike, took a little break,

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Marc Preston: a little hiatus, as it were, of course a

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Marc Preston: lot of our guests that we usually have on

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Marc Preston: not able to do the podcast thing because of

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Marc Preston: the strike.

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Marc Preston: So I took a little break and I can't begin

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Marc Preston: to tell you, by the way, how much I

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Marc Preston: appreciate I've gotten some notes, emails,

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Marc Preston: emails through our website,

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Marc Preston: storyandcraftpod.com.

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Marc Preston: I appreciate it greatly.

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Marc Preston: I can't thank you enough.

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Marc Preston: So, thank you, thank you.

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Marc Preston: Today's episode Lee Steinberg, legendary

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Marc Preston: sports agent.

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Marc Preston: He's represented and currently represents

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Marc Preston: some of the biggest in the literal and

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Marc Preston: figurative game.

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Marc Preston: Really inspirational guy, very talented,

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Marc Preston: Just really enjoyed this chat.

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Marc Preston: If you remember the movie Jerry Maguire,

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Marc Preston: it's not really about him, but there's a

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Marc Preston: lot of him, a lot of his input in that

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Marc Preston: movie and just generally just a real mench,

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Marc Preston: just a cool guy.

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Marc Preston: Now, I mentioned it before.

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Marc Preston: Storyandcraftpod.com, the website.

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Marc Preston: Don't forget, jump in there, check out all

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Marc Preston: the socials, send me a message through the

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Marc Preston: little messaging doohickey on there, or you

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Marc Preston: can send me an email and again, I do

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Marc Preston: appreciate it.

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Marc Preston: I appreciate everyone who has reached out

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Marc Preston: to check in and find out when the show is

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Marc Preston: going to be back on.

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Marc Preston: Well, here it is, we're back and let's jump

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Marc Preston: right into it.

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Marc Preston: Today is Lee Steinberg Day, right here on

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Marc Preston: Story and Craft.

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Marc Preston: Hello, how are you doing today, sir?

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Marc Preston: I am good.

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Marc Preston: Thank you again for taking time out to chat.

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Marc Preston: I was speaking with my son, who's my

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Marc Preston: 18-year-old college kid, who is my resident

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Marc Preston: sports guy yeah, I'm not as big of a sports

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Marc Preston: guy as he is, so he was like you're

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Marc Preston: speaking of Lee Steinberg, so he's like to

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Marc Preston: prep.

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Marc Preston: He's like we got to watch Jerry Maguire, so

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Marc Preston: we did that last night.

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Marc Preston: So how are things going for you?

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Marc Preston: Anything new and exciting you're working on

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Marc Preston: right now, anything in particular.

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Leigh Steinberg: We have a project to respond to the fact

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Leigh Steinberg: that athletic contests come down in the

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Leigh Steinberg: fourth quarter and a lot of them in the

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Leigh Steinberg: last drive.

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Leigh Steinberg: So the question is, could you peak

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Leigh Steinberg: performance and productivity up in those

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Leigh Steinberg: critical moments?

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Leigh Steinberg: And so I explored some modality to do that.

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Leigh Steinberg: And then, secondarily, can you recover an

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Leigh Steinberg: injured athlete quicker?

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Leigh Steinberg: Because the CAP system means that if you

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Leigh Steinberg: lose the starting players, back up is

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Leigh Steinberg: appreciably worse.

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Leigh Steinberg: So it's hyperbaric oxygen, it's blue, red

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Leigh Steinberg: and white light stimulation, it's nanovie

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Leigh Steinberg: which is cooked up, air you breathe.

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Leigh Steinberg: They all do the same thing, which is

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Leigh Steinberg: they're anti-inflammatory, they peak energy,

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Leigh Steinberg: they hyperbaric can make you live longer.

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Leigh Steinberg: So I've taken that to a number of different

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Leigh Steinberg: proteins to try to get them to adopt it and

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Leigh Steinberg: also, cognitively, have found some new ways

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Leigh Steinberg: through neuroplasticity to stimulate the

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Leigh Steinberg: brain, so that someone who gets a

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Leigh Steinberg: concussion or a TBI the conceit's always

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Leigh Steinberg: been that it only gets worse and never gets

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Leigh Steinberg: better.

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Leigh Steinberg: But now we have processes like our TMS and

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Leigh Steinberg: nestry brain training that can sharpen up a

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Leigh Steinberg: brain.

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Leigh Steinberg: So there are benefit in sports and there

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Leigh Steinberg: are benefit to anybody over 40.

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Leigh Steinberg: So that's one Second of all.

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Leigh Steinberg: We're working on a school that would be for

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Leigh Steinberg: high school athletes but would also be for

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Leigh Steinberg: anybody interested in being working for a

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Leigh Steinberg: team, a league, a front office, Marceting,

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Leigh Steinberg: branding, media, and that's in Arizona.

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Leigh Steinberg: I've got an agent academy coming up in a

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Leigh Steinberg: couple weeks where we teach the young

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Leigh Steinberg: people how to recruit, negotiate, brand

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Leigh Steinberg: Marcet, set up a charitable foundation and

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Leigh Steinberg: the rest of that.

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Marc Preston: It's kind of looking over some of your

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Marc Preston: information above and beyond what I already

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Marc Preston: knew.

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Marc Preston: It seems like you don't slow down, you seem

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Marc Preston: to be involved in quite a bit of

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Marc Preston: philanthropy or what we're just discussing

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Marc Preston: right now, which of course is beneficial

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Marc Preston: for the players, but there is a cost

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Marc Preston: benefit analysis kind of situation for the

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Marc Preston: owners in getting the players back and

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Marc Preston: active.

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Leigh Steinberg: Well, once we validate these concepts in

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Leigh Steinberg: sports, then it takes you out to the larger

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Leigh Steinberg: community.

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Leigh Steinberg: In other words, it takes you out to Marc

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Leigh Steinberg: Preston, who says I want to be cognitively

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Leigh Steinberg: more fit, I want to live longer.

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Leigh Steinberg: And so there's a revolution taking place in

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Leigh Steinberg: Biomed that is going to alter forever the

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Leigh Steinberg: way we see medicine.

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Marc Preston: It's funny.

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Marc Preston: I remember going back over 20 plus years

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Marc Preston: ago.

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Marc Preston: I was smoking and I was stopping smoking.

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Marc Preston: I had gone there's a hypnotherapist and it

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Marc Preston: actually worked.

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Marc Preston: It worked really fantastically.

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Marc Preston: But he was implementing something where

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Marc Preston: they had like these, we'll call them

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Marc Preston: goggles, but they had different lights LED

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Marc Preston: lights that would blink and he said this is

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Marc Preston: based off some kind of a Russian study they

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Marc Preston: did where if you merge this with a sound,

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Marc Preston: it somehow does something.

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Leigh Steinberg: Well, they have those treatments which they

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Leigh Steinberg: have the light going on, they have the

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Leigh Steinberg: earphones on.

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Leigh Steinberg: And Russia, germany, all those countries

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Leigh Steinberg: are far ahead of us in terms of

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Leigh Steinberg: understanding how the brain works and

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Leigh Steinberg: innovative ways to stimulate longevity

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Leigh Steinberg: lifestyle, everything.

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Marc Preston: For your own, let's say, career longevity,

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Marc Preston: would it be a stretch to say.

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Marc Preston: You kind of seem to stay kind of curious

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Marc Preston: about different things that are going on in

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Marc Preston: evolution of sports.

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Marc Preston: You don't seem like somebody that would

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Marc Preston: rest on their laurels by any stretch of the

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Marc Preston: imagination.

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Marc Preston: It seems like you're constantly active.

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Leigh Steinberg: I think life is a constant learning process

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Leigh Steinberg: and it's trying to know more, visualize

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Leigh Steinberg: where economics are going, where the

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Leigh Steinberg: culture is going, where the effects of

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Leigh Steinberg: climate change on our life.

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Leigh Steinberg: It's the ability to envision where the

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Leigh Steinberg: economy, entertainment, sports, politics,

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Leigh Steinberg: science are all going.

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Marc Preston: It definitely seems like the lines are for

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Marc Preston: lack of a better way of putting it.

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Marc Preston: The lines are kind of blurred now, but

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Marc Preston: everything's merging together, it seems

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Marc Preston: like, with entertainment and just

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Marc Preston: technology and just even being able to

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Marc Preston: connect with you here, that a few years

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Marc Preston: back that just would have been kind of

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Marc Preston: improbable to do that effectively.

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Marc Preston: But one of the things I was curious about,

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Marc Preston: kind of hitting rewind on your origin story,

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Marc Preston: as it were you're actually an LA kid.

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Marc Preston: You're from the LA area, correct?

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Leigh Steinberg: So I grew up in Los Angeles, went to UCLA

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Leigh Steinberg: for a year and then it was the late 1960s

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Leigh Steinberg: and it was all happening in Berkeley and it

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Leigh Steinberg: was societal norms changing in long hair

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Leigh Steinberg: and tie dye and external substances and

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Leigh Steinberg: rock music and anti-Vietnam.

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Leigh Steinberg: So part of me is Southern California let's

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Leigh Steinberg: hit the beach.

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Leigh Steinberg: And the other part is Berkeley political

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Leigh Steinberg: consciousness and just started to make a

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Leigh Steinberg: difference.

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Leigh Steinberg: And my father raised me with two core

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Leigh Steinberg: values.

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Leigh Steinberg: One was treasure relationships, especially

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Leigh Steinberg: family, and the second was try to heal pain

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Leigh Steinberg: and make a positive impact in the world.

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Leigh Steinberg: And the core layer to that was that when

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Leigh Steinberg: you're waiting for someone to make a change,

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Leigh Steinberg: someone to right or wrong, someone to take

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Leigh Steinberg: care of something as minor as picking a

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Leigh Steinberg: piece of trash up or as major as racism or

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Leigh Steinberg: climate change, you say your tendency is to

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Leigh Steinberg: wait for the amorphous they or them to

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Leigh Steinberg: solve the problem.

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Leigh Steinberg: Older people, political figures and my dad

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Leigh Steinberg: would look at me and say, son, you could

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Leigh Steinberg: wait forever.

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Leigh Steinberg: The they is you, you are the they.

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Leigh Steinberg: So it embodies a sense of responsibility

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Leigh Steinberg: for everything around us.

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Marc Preston: Now, where was your father or where was

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Marc Preston: your family originally from?

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Marc Preston: Were they Southern California as well?

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Leigh Steinberg: Yes, so they were Southern California.

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Leigh Steinberg: My father was a teacher.

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Leigh Steinberg: My grandfather ran a place called Hillcrest

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Leigh Steinberg: Country Club, which was the hangout for a

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Leigh Steinberg: lot of the Hollywood crowd, and so I grew

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Leigh Steinberg: up sitting at a table with Groucho March,

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Leigh Steinberg: jack Manning, george Burns, george Gessel,

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Leigh Steinberg: danny Kay at Hillcrest, and we have a great

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Leigh Steinberg: picture of me on Marilyn Monroe's lap.

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Leigh Steinberg: But my father turned away from all of that

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Leigh Steinberg: and wanted to educate people, and his

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Leigh Steinberg: philosophy was that he was here to make a

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Leigh Steinberg: positive difference in the world, help

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Leigh Steinberg: people who couldn't help themselves, and so

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Leigh Steinberg: he was head of the City Human Relations

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Leigh Steinberg: Commission, which had all the different

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Leigh Steinberg: racial and ethnic groups, and so we had it

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Leigh Steinberg: hard driven into our heads.

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Leigh Steinberg: You know that money was fine and important

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Leigh Steinberg: at a certain level, but what was really

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Leigh Steinberg: important is what did you do to try to ease

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Leigh Steinberg: pain for other people?

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Marc Preston: Where are your people originally from,

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Marc Preston: before they got to, before they found their

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Marc Preston: way to Southern California, where they come

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Marc Preston: from?

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Leigh Steinberg: Century Europe and.

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Leigh Steinberg: I think on my father's side from Germany

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Leigh Steinberg: and my mother's side from Russia, but they

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Leigh Steinberg: came in the late 1800s and my grandfather

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Leigh Steinberg: started out in New York.

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Leigh Steinberg: He had the biggest restaurant that was

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Leigh Steinberg: existed in the country.

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Leigh Steinberg: The FDR used to have his dinners there, but

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Leigh Steinberg: he gradually came out to Los Angeles and my

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Leigh Steinberg: mom's family came to Los Angeles.

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Leigh Steinberg: So we've been here forever.

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Marc Preston: It sounds like.

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Marc Preston: I know my family didn't get here from

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Marc Preston: Ukraine until 1907, something like that.

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Marc Preston: But it's funny.

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Marc Preston: My grandparents actually met.

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Marc Preston: My grandmother was from Denver but my

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Marc Preston: grandfather.

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Marc Preston: They immigrated through Galveston, texas,

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Marc Preston: so we're Texas Jews through and through.

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Marc Preston: But they met at the old Bullocks on

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Marc Preston: Wilshire.

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Marc Preston: My grandmother worked at it, which is now,

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Marc Preston: I think, an extension of the law school, I

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12:31 ,660 --> 00:12:32,181

Marc Preston: think out there.

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Marc Preston: But it's so funny because we've always had

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Marc Preston: a connection to that neck of the woods.

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Marc Preston: But when you were mentioning what your

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12:38 ,379 --> 00:12:40,609

Marc Preston: father brought to the table, it reminds me.

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Marc Preston: Now we're not really that religious at all,

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Marc Preston: but one of the core principles I've been

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Marc Preston: speaking with somebody the other day who's

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Marc Preston: very much reformed you, like me.

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Marc Preston: One of the core things that's interesting

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Marc Preston: about the faith is that thing you've got to

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Marc Preston: leave the world better than you found it

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Marc Preston: kind of general principle and it sounds

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Marc Preston: kind of like that sort of thing that your

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Marc Preston: father was giving you.

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Leigh Steinberg: Well, it is Jewish values which is

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Leigh Steinberg: appreciating the concept of a strong family,

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Leigh Steinberg: education as a tool and then making a

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Leigh Steinberg: positive difference in the world.

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Marc Preston: So you had that as a foundation, but what

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Marc Preston: kind of propelled you into deciding, okay,

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Marc Preston: I want to go.

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Marc Preston: Where is there even a plan when you went

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Marc Preston: off to college?

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Marc Preston: This is where my target is right now.

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Marc Preston: Or were you kind of exploring?

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Leigh Steinberg: I had grown up on old lawyer TV shows like

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Leigh Steinberg: Perry Mason and Judd for the defense and

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Leigh Steinberg: the defenders.

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Leigh Steinberg: So I saw myself either being a political

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Leigh Steinberg: leader in some way, because I ended up

295

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Leigh Steinberg: being student by the president of all the

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Leigh Steinberg: different schools I was in, or being a

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Leigh Steinberg: courtroom lawyer and there was no sports

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Leigh Steinberg: agency at the time I was going to school so

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Leigh Steinberg: I sort of fell into it because I was a

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Leigh Steinberg: counselor in an undergrad dorm at Berkeley,

301

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Leigh Steinberg: working my way through law school, and they

302

14:10 ,674 --> 00:14:12,759

Leigh Steinberg: moved the freshman football team into the

303

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Leigh Steinberg: dorm and one of the students was Steve

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14:16 ,134 --> 00:14:19,040

Leigh Steinberg: Barkowski, who ended up the very first

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14:19 ,100 --> 00:14:22,053

Leigh Steinberg: player picked in the first round of the

306

14:22 ,073 --> 00:14:28,675

Leigh Steinberg: 1975 NFL Draft and he asked me to represent

307

14:28 ,715 --> 00:14:31,882

Leigh Steinberg: him and I was either going to take a job

308

14:31 ,922 --> 00:14:34,535

Leigh Steinberg: with the Alameda County DA or I had an

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14:34 ,715 --> 00:14:40,777

Leigh Steinberg: offer in television news but we got the

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Leigh Steinberg: largest rookie contract in NFL history and

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14:44 ,771 --> 00:14:47,401

Leigh Steinberg: I saw then that the athletes were the movie

312

14:47 ,441 --> 00:14:49,770

Leigh Steinberg: stars and celebrities in different towns

313

14:49 ,931 --> 00:14:52,833

Leigh Steinberg: across the country and it made me think

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14:53 ,013 --> 00:14:58,502

Leigh Steinberg: that I could take if I'd have an athlete

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14:58 ,582 --> 00:15:01,652

Leigh Steinberg: retrace their roots and go back to the high

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Leigh Steinberg: school community that helped shape them and

317

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Leigh Steinberg: set up a scholarship fund or work with a

318

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Leigh Steinberg: Boys and Girls Club or work with a church,

319

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Leigh Steinberg: that they could put down roots and make a

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Leigh Steinberg: positive difference and then at the

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Leigh Steinberg: collegiate level, go back to that

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Leigh Steinberg: university community and do what a trademan

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Leigh Steinberg: did, which is to endow a full scholarship

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Leigh Steinberg: at the school, and then finally get the

325

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Leigh Steinberg: leading political figures, business leaders

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Leigh Steinberg: and community leaders on a charitable board

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Leigh Steinberg: and do a charitable foundation to attack

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Leigh Steinberg: some primary problem that bothered the

329

15:42 ,814 --> 00:15:43,155

Leigh Steinberg: athlete.

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15:43 ,870 --> 00:15:46,796

Leigh Steinberg: So I thought, well, I could actually

331

15:46 ,837 --> 00:15:49,583

Leigh Steinberg: achieve some of the same results this way.

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15:49 ,930 --> 00:15:52,156

Leigh Steinberg: I would have a teaching counseling function

333

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Leigh Steinberg: with young men, hopefully stimulate the

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Leigh Steinberg: best in them, lead them towards second

335

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Leigh Steinberg: career, but, more profoundly, that we could

336

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Leigh Steinberg: take on bullying and sex trafficking and

337

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Leigh Steinberg: domestic violence and racism and the

338

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Leigh Steinberg: environment by positioning sports and using

339

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Leigh Steinberg: the power of role modeling to impact

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Leigh Steinberg: imitative behavior.

341

16:18 The Rise of Athlete Salaries

16:18 ,071 --> 00:16:20,659

Marc Preston: Yeah, I think the argument has been made

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16:20 ,699 --> 00:16:22,654

Marc Preston: that it's not the so well put them under

343

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Marc Preston: the umbrella of celebrity.

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16:24 ,070 --> 00:16:25,854

Marc Preston: It's not their responsibility, if you will,

345

16:25 ,894 --> 00:16:29,663

Marc Preston: but I think, with that kind of platform and

346

16:29 ,690 --> 00:16:31,983

Marc Preston: to be able to have the access to be able to

347

16:32 ,003 --> 00:16:32,988

Marc Preston: do something like that, I think it's

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16:33 ,028 --> 00:16:36,417

Marc Preston: incumbent upon folks to take the assets

349

16:36 ,477 --> 00:16:38,582

Marc Preston: that they're given and do something.

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Marc Preston: It's really funny if I was to hit rewind

351

16:41 ,276 --> 00:16:42,621

Marc Preston: and you mentioned Troy Aikman, me being a

352

16:42 ,630 --> 00:16:46,843

Marc Preston: Dallas kid, I remember that pocket of time

353

16:46 ,941 --> 00:16:49,852

Marc Preston: when Michael Irvin and Emmett Smith and all

354

16:49 ,870 --> 00:16:52,178

Marc Preston: those guys coming on board with Cowboys.

355

16:52 ,870 --> 00:16:55,797

Marc Preston: It seems to me and correct me if you think

356

16:55 ,857 --> 00:16:59,151

Marc Preston: I'm a little off but it wasn't until to me

357

16:59 ,191 --> 00:17:00,835

Marc Preston: late 80s, early 90s, that you really

358

17:00 ,855 --> 00:17:03,642

Marc Preston: started hearing about these big contracts.

359

17:04 ,411 --> 00:17:06,256

Marc Preston: I was watching Nolan Ryan's documentary the

360

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Marc Preston: other day.

361

17:06 ,577 --> 00:17:08,591

Marc Preston: I'm a big Nolan Ryan fan and he's talking

362

17:08 ,611 --> 00:17:09,974

Marc Preston: about after he won the World Series with

363

17:10 ,014 --> 00:17:12,400

Marc Preston: the Mets he came home and worked on a

364

17:12 ,440 --> 00:17:12,962

Marc Preston: cattle ranch.

365

17:13 ,190 --> 00:17:14,795

Marc Preston: You know they made okay money but nothing

366

17:15 ,337 --> 00:17:16,019

Marc Preston: really out there.

367

17:16 ,550 --> 00:17:19,964

Marc Preston: What do you think facilitated the kind of

368

17:19 ,984 --> 00:17:21,510

Marc Preston: the boom when athletes were really getting

369

17:21 ,610 --> 00:17:23,317

Marc Preston: a big, much bigger piece of the pie?

370

17:23 ,730 --> 00:17:26,759

Leigh Steinberg: So television morphed from three basic

371

17:26 ,899 --> 00:17:29,787

Leigh Steinberg: networks to dozens and hundreds of

372

17:29 ,887 --> 00:17:31,691

Leigh Steinberg: competitive networks and they were all

373

17:31 ,751 --> 00:17:36,178

Leigh Steinberg: looking for ways to attract attention, and

374

17:37 ,881 --> 00:17:40,124

Leigh Steinberg: sports delivers an audience.

375

17:40 ,910 --> 00:17:47,200

Leigh Steinberg: So the rights fees blew off the charts and

376

17:47 ,340 --> 00:17:50,385

Leigh Steinberg: when I started, each team in the NFL

377

17:50 ,425 --> 00:17:53,896

Leigh Steinberg: received $2 million per season for its

378

17:53 ,997 --> 00:17:56,302

Leigh Steinberg: television national TV rights.

379

17:57 ,170 --> 00:18:00,256

Leigh Steinberg: And then the next contract they got Fox

380

18:00 ,336 --> 00:18:03,943

Leigh Steinberg: into the bidding and TNT, and then ESPN,

381

18:05 ,110 --> 00:18:09,502

Leigh Steinberg: and the play was to show promos on Sunday

382

18:09 ,582 --> 00:18:12,210

Leigh Steinberg: afternoons that would promote the Monday

383

18:12 ,229 --> 00:18:17,960

Leigh Steinberg: through Friday primetime lineup and then

384

18:18 ,060 --> 00:18:20,003

Leigh Steinberg: increase the value of the network.

385

18:20 ,810 --> 00:18:24,578

Leigh Steinberg: And so Fox used that and it went from $2

386

18:24 ,598 --> 00:18:27,484

Leigh Steinberg: million to $17 million when they got into

387

18:27 ,530 --> 00:18:29,296

Leigh Steinberg: the bidding per team per season.

388

18:30 ,311 --> 00:18:33,499

Leigh Steinberg: And then the next contract was $42 million.

389

18:34 ,810 --> 00:18:38,718

Leigh Steinberg: Last year for NFL teams it was $200 million

390

18:39 ,179 --> 00:18:41,764

Leigh Steinberg: and they just signed a new 10-year contract

391

18:41 ,950 --> 00:18:46,358

Leigh Steinberg: which eventually will lead to $350 million

392

18:46 ,498 --> 00:18:48,963

Leigh Steinberg: per team per season just from national TV.

393

18:49 ,890 --> 00:18:53,576

Leigh Steinberg: So this flood of television revenue then

394

18:54 ,638 --> 00:18:58,004

Leigh Steinberg: met with the building of brand new stadium

395

18:58 ,665 --> 00:19:01,995

Leigh Steinberg: with luxury boxes and premium seating and

396

19:02 ,196 --> 00:19:05,802

Leigh Steinberg: naming rights and all forms ancillary

397

19:05 ,882 --> 00:19:06,783

Leigh Steinberg: revenue streams.

398

19:07 ,750 --> 00:19:11,159

Leigh Steinberg: And then we had Fantasy Sports entered the

399

19:11 ,199 --> 00:19:15,370

Leigh Steinberg: picture, and so and now the internet had a

400

19:15 ,450 --> 00:19:17,856

Leigh Steinberg: revolutionary effect on sports so you could

401

19:17 ,917 --> 00:19:20,122

Leigh Steinberg: watch them and stream them different ways.

402

19:20 ,310 --> 00:19:24,857

Leigh Steinberg: So the economic completely changed and the

403

19:24 ,897 --> 00:19:28,383

Leigh Steinberg: television revenue alone was enough to

404

19:28 ,463 --> 00:19:29,645

Leigh Steinberg: explode contracts.

405

19:30 Sports Representation

19:30 ,151 --> 00:19:31,800

Marc Preston: Yeah, because it seems like the Cowboys,

406

19:31 ,840 --> 00:19:33,549

Marc Preston: the old North Dallas 40 days, you know

407

19:33 ,609 --> 00:19:35,898

Marc Preston: these guys were not looking forward.

408

19:36 ,470 --> 00:19:39,559

Marc Preston: They didn't have the kind of opportunity,

409

19:39 ,619 --> 00:19:42,007

Marc Preston: the fiscal opportunity, that the players

410

19:42 ,027 --> 00:19:43,476

Marc Preston: that came after them had.

411

19:44 ,352 --> 00:19:45,958

Marc Preston: But the high school I went to in Dallas it

412

19:45 ,998 --> 00:19:49,530

Marc Preston: was a couple of Tech Shrams grandkids went

413

19:49 ,650 --> 00:19:51,278

Marc Preston: there and it was really neat because Tony

414

19:51 ,318 --> 00:19:53,870

Marc Preston: Dorsett's son went there and so Cowboys are

415

19:53 ,970 --> 00:19:56,016

Marc Preston: very much hardwired into kind of my high

416

19:56 ,056 --> 00:19:56,878

Marc Preston: school experience.

417

19:58 ,430 --> 00:20:00,354

Marc Preston: But one of the interesting things was that

418

20:01 ,135 --> 00:20:03,420

Marc Preston: I think Tech Shram had been credited with

419

20:05 ,350 --> 00:20:07,278

Marc Preston: kind of helping to build the NFL into the

420

20:07 ,379 --> 00:20:09,789

Marc Preston: entity that it is now you know, and just

421

20:09 ,809 --> 00:20:11,034

Marc Preston: kind of looking at football, of course

422

20:11 ,114 --> 00:20:13,271

Marc Preston: other sports as well Did you have a

423

20:13 ,371 --> 00:20:18,020

Marc Preston: preference to stick with or to allocate

424

20:18 ,040 --> 00:20:20,172

Marc Preston: most of your time to NFL players, or was

425

20:20 ,192 --> 00:20:21,638

Marc Preston: there a preference at all or did you like

426

20:21 ,678 --> 00:20:25,011

Marc Preston: to kind of split up your attention to the

427

20:25 ,051 --> 00:20:25,734

Marc Preston: different sports?

428

20:26 ,170 --> 00:20:29,057

Leigh Steinberg: So on that Dallas Cowboy team we're talking

429

20:29 ,077 --> 00:20:30,700

Leigh Steinberg: about, I represented.

430

20:31 ,001 --> 00:20:33,594

Leigh Steinberg: I had the first pick in the draft in Aikman

431

20:33 ,694 --> 00:20:36,140

Leigh Steinberg: and then in 91, the first pick in the draft

432

20:36 ,200 --> 00:20:38,933

Leigh Steinberg: was Russell Maryland, who was a client, and

433

20:38 ,993 --> 00:20:43,263

Leigh Steinberg: I had Darren Woodson and Darryl Johnston

434

20:44 ,245 --> 00:20:46,812

Leigh Steinberg: and sort of half that team.

435

20:48 ,270 --> 00:20:51,118

Leigh Steinberg: I had done baseball since the very

436

20:51 ,198 --> 00:20:54,327

Leigh Steinberg: beginning and we ended up with a practice

437

20:54 ,668 --> 00:20:58,914

Leigh Steinberg: that had about 60 players Pudge Rodriguez,

438

20:58 ,994 --> 00:21:04,100

Leigh Steinberg: cece Spathia, sean Green, will Clark, matt

439

21:04 ,140 --> 00:21:09,833

Leigh Steinberg: Williams, many Ramirez.

440

21:10 ,670 --> 00:21:12,976

Leigh Steinberg: So we had a big practice that way.

441

21:13 ,037 --> 00:21:16,988

Leigh Steinberg: And then in basketball I represented about

442

21:17 ,068 --> 00:21:21,316

Leigh Steinberg: four lottery picks and then boxing Lennox

443

21:21 ,436 --> 00:21:25,002

Leigh Steinberg: Lewis, the heavyweight champ, and Oscar De

444

21:25 ,042 --> 00:21:25,563

Leigh Steinberg: La Hoya.

445

21:26 ,590 --> 00:21:28,196

Leigh Steinberg: So no, it was all sports.

446

21:29 ,190 --> 00:21:31,134

Leigh Steinberg: I don't know quite as much about hockey,

447

21:31 ,716 --> 00:21:34,662

Leigh Steinberg: but it was football, baseball, basketball

448

21:35 ,303 --> 00:21:37,657

Leigh Steinberg: and then Olympic athletes who came back.

449

21:38 ,470 --> 00:21:41,756

Leigh Steinberg: The principles are all the same and the

450

21:41 ,816 --> 00:21:45,082

Leigh Steinberg: most important skill in any of this Marc is

451

21:45 ,302 --> 00:21:45,763

Leigh Steinberg: listening.

452

21:46 ,630 --> 00:21:49,037

Leigh Steinberg: It's being able to draw another human being

453

21:49 ,318 --> 00:21:49,439

Leigh Steinberg: out.

454

21:50 ,150 --> 00:21:52,819

Leigh Steinberg: It's being able to cut below the surface of

455

21:52 ,839 --> 00:21:55,769

Leigh Steinberg: the surface responses to get to their

456

21:55 ,829 --> 00:21:58,617

Leigh Steinberg: deepest anxieties and fears and their

457

21:58 ,657 --> 00:22:01,545

Leigh Steinberg: greatest hopes and dreams and get them to

458

22:01 ,605 --> 00:22:04,796

Leigh Steinberg: prioritize what values are most important

459

22:04 ,816 --> 00:22:05,197

Leigh Steinberg: to them.

460

22:05 ,610 --> 00:22:08,801

Leigh Steinberg: So if I can get that view of how they see

461

22:08 ,841 --> 00:22:11,450

Leigh Steinberg: the world, it's how important is short-term

462

22:11 ,650 --> 00:22:14,157

Leigh Steinberg: economic gain or long-term economic

463

22:14 ,217 --> 00:22:17,806

Leigh Steinberg: security, or spiritual considerations, or

464

22:17 ,906 --> 00:22:21,034

Leigh Steinberg: family or geographical, or being a starter

465

22:21 ,114 --> 00:22:22,438

Leigh Steinberg: or being on a winning team.

466

22:23 ,230 --> 00:22:25,658

Leigh Steinberg: That constellation of values will fit

467

22:25 ,739 --> 00:22:28,007

Leigh Steinberg: differently into different people's lives,

468

22:28 ,568 --> 00:22:31,895

Leigh Steinberg: and it's my job to understand who they are

469

22:32 ,516 --> 00:22:34,780

Leigh Steinberg: below the surface, who they really are and

470

22:34 ,821 --> 00:22:37,590

Leigh Steinberg: where they live emotionally, and to be able

471

22:37 ,610 --> 00:22:38,291

Leigh Steinberg: to fulfill them.

472

22:45 Responsibilities and Expectations in Professional Sports

22:45 ,401 --> 00:22:46,804

Marc Preston: Would it be fair to say that you took on

473

22:46 ,844 --> 00:22:48,227

Marc Preston: more of a responsibility?

474

22:49 ,115 --> 00:22:51,160

Marc Preston: Let's say you take a 21-22 year old, which

475

22:51 ,220 --> 00:22:53,546

Marc Preston: I look at as a kid these days, and they

476

22:53 ,566 --> 00:22:55,057

Marc Preston: become I mean, overnight.

477

22:55 ,117 --> 00:22:58,365

Marc Preston: They are just, they've got a lot of money

478

22:58 ,446 --> 00:22:59,857

Marc Preston: for lack of a better way of putting it and

479

22:59 ,897 --> 00:23:01,240

Marc Preston: it could really put some different

480

23:01 ,340 --> 00:23:03,566

Marc Preston: psychological, sociological strains on them,

481

23:04 ,055 --> 00:23:05,621

Marc Preston: or family strains, or whatever.

482

23:05 ,661 --> 00:23:06,455

Marc Preston: Have you Did?

483

23:06 ,475 --> 00:23:07,921

Marc Preston: You find yourself in the position of being

484

23:07 ,961 --> 00:23:11,215

Marc Preston: kind of a counselor or sure, but kind of

485

23:11 ,275 --> 00:23:13,242

Marc Preston: guiding them in some way to here's what you

486

23:13 ,262 --> 00:23:13,844

Marc Preston: should expect.

487

23:14 ,075 --> 00:23:14,356

Leigh Steinberg: Absolutely.

488

23:14 ,456 --> 00:23:17,061

Leigh Steinberg: The parents did the hard work because to

489

23:17 ,121 --> 00:23:21,936

Leigh Steinberg: get a player to that point, you know, took

490

23:21 ,997 --> 00:23:22,598

Leigh Steinberg: a village.

491

23:22 ,859 --> 00:23:26,149

Leigh Steinberg: But I would build on the good values

492

23:26 ,249 --> 00:23:29,277

Leigh Steinberg: parents had instilled in their kids and try

493

23:29 ,297 --> 00:23:31,200

Leigh Steinberg: to stimulate them.

494

23:31 ,360 --> 00:23:34,666

Leigh Steinberg: But it's taking an approach where you tell

495

23:34 ,726 --> 00:23:40,222

Leigh Steinberg: a young man or woman you're going into a

496

23:40 ,362 --> 00:23:43,548

Leigh Steinberg: professional sport and the real competition

497

23:43 ,689 --> 00:23:48,218

Leigh Steinberg: for the NFL is not labor versus management,

498

23:48 ,519 --> 00:23:50,783

Leigh Steinberg: it's competition for discretionary

499

23:50 ,964 --> 00:23:52,467

Leigh Steinberg: entertainment spending.

500

23:53 ,295 --> 00:23:55,761

Leigh Steinberg: So you're competing with the NBA and Major

501

23:55 ,801 --> 00:23:58,948

Leigh Steinberg: League, baseball and Netflix and Home Box

502

23:59 ,216 --> 00:24:01,140

Leigh Steinberg: Office and Walt Disney World and every

503

24:01 ,220 --> 00:24:03,505

Leigh Steinberg: other form of discretionary entertainment

504

24:03 ,545 --> 00:24:03,946

Leigh Steinberg: spending.

505

24:05 ,195 --> 00:24:07,319

Leigh Steinberg: That means that you're trying to draw

506

24:08 ,602 --> 00:24:11,407

Leigh Steinberg: people to watch games on television, to buy

507

24:11 ,507 --> 00:24:14,519

Leigh Steinberg: merchandise, to physically attend games,

508

24:15 ,461 --> 00:24:18,307

Leigh Steinberg: and that gives you a special responsibility

509

24:18 ,447 --> 00:24:21,362

Leigh Steinberg: behaviorally on the field and off the field,

510

24:21 ,944 --> 00:24:23,209

Leigh Steinberg: and so you're going to live under a

511

24:23 ,289 --> 00:24:24,072

Leigh Steinberg: microscope.

512

24:24 ,554 --> 00:24:27,222

Leigh Steinberg: And so we need to think about how we don't

513

24:27 ,503 --> 00:24:30,934

Leigh Steinberg: have you out in a place consuming alcohol

514

24:31 ,014 --> 00:24:31,837

Leigh Steinberg: and then driving.

515

24:32 ,338 --> 00:24:35,749

Leigh Steinberg: We need to think about how we have you

516

24:35 ,829 --> 00:24:38,096

Leigh Steinberg: going into a place that serves alcohol and

517

24:38 ,136 --> 00:24:40,400

Leigh Steinberg: walking away from fights when somebody

518

24:40 ,501 --> 00:24:44,008

Leigh Steinberg: comes up and is obnoxious and pushes you.

519

24:44 ,455 --> 00:24:46,483

Leigh Steinberg: We need to talk about your behavior towards

520

24:46 ,563 --> 00:24:48,230

Leigh Steinberg: women in the opposite sex.

521

24:48 ,812 --> 00:24:51,461

Leigh Steinberg: We need to talk about all these things and

522

24:51 ,522 --> 00:24:53,929

Leigh Steinberg: if you don't want to aspire to a higher

523

24:54 ,030 --> 00:24:57,741

Leigh Steinberg: level of conduct, go play in a sandlot, but

524

24:57 ,781 --> 00:25:00,388

Leigh Steinberg: if you want all the riches and largesse

525

25:00 ,608 --> 00:25:05,759

Leigh Steinberg: that sports is going to afford you, you

526

25:07 ,322 --> 00:25:10,187

Leigh Steinberg: can't be a camel with your head in the sand.

527

25:10 ,287 --> 00:25:13,259

Leigh Steinberg: You have to realize that you're on display

528

25:13 ,359 --> 00:25:15,846

Leigh Steinberg: every time you leave your physical house.

529

25:17 ,219 --> 00:25:19,407

Marc Preston: Do you think that's your methodology or

530

25:19 ,447 --> 00:25:20,471

Marc Preston: your perspective?

531

25:20 ,511 --> 00:25:22,197

Marc Preston: Do you think that became, or has become,

532

25:22 ,237 --> 00:25:24,427

Marc Preston: the norm, or do you think that you're still

533

25:24 ,447 --> 00:25:26,256

Marc Preston: a little bit of an outlier to kind of look

534

25:26 ,276 --> 00:25:28,483

Marc Preston: at the full 360 degrees of the athlete's

535

25:28 ,564 --> 00:25:28,764

Marc Preston: life?

536

25:29 Building Careers and Networking in Sports

25:29 ,016 --> 00:25:31,364

Leigh Steinberg: The very first day someone would walk into

537

25:31 ,425 --> 00:25:32,489

Leigh Steinberg: my office Marc.

538

25:32 ,770 --> 00:25:35,057

Leigh Steinberg: I would ask them what other talents and

539

25:35 ,137 --> 00:25:37,562

Leigh Steinberg: skills do you have besides athletic ones?

540

25:38 ,163 --> 00:25:40,588

Leigh Steinberg: How can we build towards a second career?

541

25:41 ,215 --> 00:25:42,878

Leigh Steinberg: How can you learn to network?

542

25:43 ,238 --> 00:25:48,947

Leigh Steinberg: Go to a banquet, walk up to a fellow there,

543

25:49 ,488 --> 00:25:52,220

Leigh Steinberg: have a five minute discussion, get his card

544

25:52 ,280 --> 00:25:55,812

Leigh Steinberg: and build yourself a group of what you and

545

25:55 ,893 --> 00:26:00,281

Leigh Steinberg: I used to call the Rolodex of friendships

546

26:00 ,582 --> 00:26:01,563

Leigh Steinberg: and people to help you.

547

26:01 ,603 --> 00:26:05,750

Leigh Steinberg: And it's how you, steve Young or Brent

548

26:05 ,815 --> 00:26:07,819

Leigh Steinberg: Jones, both played for the 49ers.

549

26:07 ,859 --> 00:26:11,627

Leigh Steinberg: So you ask them what businesses are there

550

26:11 ,667 --> 00:26:13,297

Leigh Steinberg: approximate to Santa Clara?

551

26:13 ,377 --> 00:26:15,803

Leigh Steinberg: Were you trained that you might want to

552

26:15 ,863 --> 00:26:16,505

Leigh Steinberg: network in?

553

26:16 ,725 --> 00:26:19,159

Leigh Steinberg: Well, high tech and venture capital?

554

26:19 ,740 --> 00:26:23,552

Leigh Steinberg: So it's not by chance that both Brent Jones

555

26:23 ,592 --> 00:26:26,721

Leigh Steinberg: and Steve Young had up hedge funds that are

556

26:26 ,761 --> 00:26:28,846

Leigh Steinberg: worth some billions of dollars.

557

26:30 ,379 --> 00:26:32,245

Marc Preston: Well, like Troy Aikman, got into the

558

26:32 ,325 --> 00:26:34,613

Marc Preston: automobile business pretty heavily in the

559

26:34 ,633 --> 00:26:35,756

Marc Preston: Dallas Fort Worth area Right.

560

26:35 ,876 --> 00:26:38,341

Leigh Steinberg: So the premise was that was all branding,

561

26:38 ,962 --> 00:26:42,576

Leigh Steinberg: that if you had an elevated brand would you

562

26:42 ,636 --> 00:26:45,542

Leigh Steinberg: rather drive a car and on your license

563

26:45 ,582 --> 00:26:49,016

Leigh Steinberg: plate it would say Troy Aikman Automall or

564

26:49 ,156 --> 00:26:55,126

Leigh Steinberg: Joe Schmoe Automall, and so it was always

565

26:55 ,386 --> 00:26:56,087

Leigh Steinberg: laying that out.

566

26:56 ,227 --> 00:26:58,557

Leigh Steinberg: I wish that was the universal standard and

567

26:58 ,637 --> 00:27:01,823

Leigh Steinberg: representation, but probably the prevailing

568

27:02 ,003 --> 00:27:04,548

Leigh Steinberg: ethos is going to get the money.

569

27:04 ,835 --> 00:27:05,558

Marc Preston: But relationships.

570

27:05 ,599 --> 00:27:07,828

Marc Preston: That really is part and parcel of what your

571

27:07 ,929 --> 00:27:10,017

Marc Preston: job was is to foster those relationships

572

27:11 ,220 --> 00:27:14,068

Marc Preston: with team owners or the people in the

573

27:14 ,149 --> 00:27:16,576

Marc Preston: ecosystem that were making decisions on

574

27:16 ,616 --> 00:27:18,822

Marc Preston: drafting or trades or whatever.

575

27:18 ,862 --> 00:27:19,223

Marc Preston: Have you?

576

27:21 ,430 --> 00:27:23,315

Marc Preston: Was there a part of it that you enjoyed the

577

27:23 ,456 --> 00:27:23,717

Marc Preston: most?

578

27:23 ,737 --> 00:27:25,425

Marc Preston: I mean, did you enjoy the challenge or

579

27:26 ,088 --> 00:27:27,776

Marc Preston: putting it together you know the deal, as

580

27:27 ,836 --> 00:27:30,486

Marc Preston: it were or did you, if you had a preference,

581

27:30 ,506 --> 00:27:33,135

Marc Preston: do you like the athlete, the relationship

582

27:33 ,235 --> 00:27:34,602

Marc Preston: you had with them and the building of their

583

27:34 ,643 --> 00:27:35,045

Marc Preston: career?

584

27:35 ,105 --> 00:27:37,597

Marc Preston: Was there a preference between kind of the

585

27:37 ,677 --> 00:27:39,946

Marc Preston: two different camps of relationships, as it

586

27:39 ,986 --> 00:27:40,127

Marc Preston: were?

587

27:40 ,508 --> 00:27:42,676

Leigh Steinberg: I mean the real pleasure is watching and

588

27:42 ,776 --> 00:27:44,942

Leigh Steinberg: helping to be part of the maturation

589

27:45 ,002 --> 00:27:49,433

Leigh Steinberg: process of young men and taking them from

590

27:49 ,894 --> 00:27:53,723

Leigh Steinberg: being a college senior or junior to second

591

27:53 ,763 --> 00:27:54,144

Leigh Steinberg: career.

592

27:55 ,467 --> 00:27:58,134

Leigh Steinberg: The most gratifying part of it was the

593

27:58 ,194 --> 00:28:00,459

Leigh Steinberg: charitable community programs where our

594

28:00 ,499 --> 00:28:05,651

Leigh Steinberg: guys have been responsible for major

595

28:05 ,731 --> 00:28:08,920

Leigh Steinberg: changes through the funding they can do,

596

28:09 ,542 --> 00:28:11,910

Leigh Steinberg: and I think in aggregate our guys are over

597

28:11 ,950 --> 00:28:14,017

Leigh Steinberg: a billion dollars in terms of money's

598

28:14 ,158 --> 00:28:14,619

Leigh Steinberg: raised.

599

28:14 ,740 --> 00:28:17,288

Leigh Steinberg: But it's not just that, it's messaging.

600

28:17 ,850 --> 00:28:20,999

Leigh Steinberg: So when Lennox Lewis cut a PSA that said

601

28:21 ,219 --> 00:28:26,270

Leigh Steinberg: real men don't hit women, it could do more

602

28:26 ,350 --> 00:28:29,437

Leigh Steinberg: to trigger behavioral change and rebellious

603

28:29 ,617 --> 00:28:32,363

Leigh Steinberg: adolescents who don't want to listen to any

604

28:32 ,443 --> 00:28:36,999

Leigh Steinberg: authority figures than a thousand authority

605

28:37 ,039 --> 00:28:37,982

Leigh Steinberg: figures ever could.

606

28:38 ,665 --> 00:28:41,635

Leigh Steinberg: Or Oscar Day-Loy and Steve Young prejudiced

607

28:41 ,655 --> 00:28:42,537

Leigh Steinberg: his foul play.

608

28:43 ,198 --> 00:28:49,251

Leigh Steinberg: So that was the most rewarding part was the

609

28:49 ,311 --> 00:28:52,418

Leigh Steinberg: dual lanes of helping in the maturation of

610

28:52 ,438 --> 00:28:53,060

Leigh Steinberg: the young men.

611

28:53 ,100 --> 00:28:54,764

Leigh Steinberg: Then together what we could do for the

612

28:54 ,804 --> 00:28:55,065

Leigh Steinberg: world.

613

28:55 ,595 --> 00:28:56,618

Marc Preston: And it seems like it's a real pay it

614

28:56 ,658 --> 00:28:59,686

Marc Preston: forward mentality that naturally if they do

615

28:59 ,726 --> 00:29:01,790

Marc Preston: that then they're going to the decisions

616

29:01 ,909 --> 00:29:04,558

Marc Preston: you've made as far as like how you try to

617

29:04 ,676 --> 00:29:05,178

Marc Preston: influence them.

618

29:05 ,198 --> 00:29:07,047

Marc Preston: Then they take the ball you know, nope,

619

29:07 ,067 --> 00:29:08,835

Marc Preston: unintended and run with that and then other

620

29:08 ,915 --> 00:29:10,242

Marc Preston: people will do the same and hopefully

621

29:10 ,282 --> 00:29:12,453

Marc Preston: exponentially that and seems like those

622

29:12 ,473 --> 00:29:13,297

Marc Preston: kind of things do grow.

623

29:14 ,280 --> 00:29:16,087

Marc Preston: But it kind of brings me back to something

624

29:16 ,388 --> 00:29:18,697

Marc Preston: I naturally got to bring up Jerry McGuire.

625

29:18 ,797 --> 00:29:22,250

Marc Preston: But the whole, the preface of the movie was

626

29:22 ,511 --> 00:29:24,798

Marc Preston: there was a change, there was a shift from

627

29:25 ,660 --> 00:29:28,627

Marc Preston: moving away from that kind of what we're

628

29:28 ,667 --> 00:29:29,670

Marc Preston: talking about right now.

629

29:31 ,434 --> 00:29:33,844

Marc Preston: Did you have the opportunity to Cameron

630

29:33 ,884 --> 00:29:34,205

Marc Preston: Crowe?

631

29:34 ,245 --> 00:29:36,253

Marc Preston: Did you discuss that he come pick your

632

29:36 ,273 --> 00:29:38,760

Marc Preston: brain and say you know, before, while he

633

29:38 ,800 --> 00:29:40,825

Marc Preston: was conceiving of writing or whatever?

634

29:40 ,845 --> 00:29:42,436

Marc Preston: Have you the movie that he asked you

635

29:42 ,476 --> 00:29:45,663

Marc Preston: questions about your views on professional

636

29:45 ,723 --> 00:29:48,027

Marc Preston: sports and were you involved in that

637

29:48 ,067 --> 00:29:48,488

Marc Preston: process?

638

29:49 ,096 --> 00:29:52,005

Leigh Steinberg: Well, cameron called me in 1993 and said he

639

29:52 ,045 --> 00:29:55,235

Leigh Steinberg: was doing a film based on a sports agent

640

29:55 ,375 --> 00:29:59,425

Leigh Steinberg: and could he shadow me and follow me and be

641

29:59 ,445 --> 00:30:02,653

Leigh Steinberg: in situations I was in with athletes and

642

30:02 ,693 --> 00:30:05,561

Leigh Steinberg: teams and games and the rest of it.

643

30:05 ,621 --> 00:30:06,524

Leigh Steinberg: So I said sure.

644

30:07 ,226 --> 00:30:10,375

Leigh Steinberg: So he came with me to the league meetings

645

30:10 ,856 --> 00:30:14,363

Leigh Steinberg: in Palm Desert in 1993, where I was showing

646

30:14 ,483 --> 00:30:15,365

Leigh Steinberg: off free agents.

647

30:15 ,465 --> 00:30:18,257

Leigh Steinberg: He came with me to the draft in New York or

648

30:18 ,317 --> 00:30:19,439

Leigh Steinberg: had the first pick.

649

30:20 ,061 --> 00:30:22,405

Leigh Steinberg: He came to press conference with Bill

650

30:22 ,425 --> 00:30:23,187

Leigh Steinberg: Parcells.

651

30:23 ,327 --> 00:30:26,904

Leigh Steinberg: He came to pro scouting day at USC.

652

30:27 ,526 --> 00:30:29,753

Leigh Steinberg: He came to a series of games with me and

653

30:29 ,853 --> 00:30:34,462

Leigh Steinberg: all the time he was asking me for insights

654

30:34 ,522 --> 00:30:36,867

Leigh Steinberg: and stories and I told him lots and lots of

655

30:36 ,907 --> 00:30:40,881

Leigh Steinberg: stories and then he went off and wrote the

656

30:40 ,961 --> 00:30:43,887

Leigh Steinberg: script and I was a technical advisor so I

657

30:43 ,927 --> 00:30:46,859

Leigh Steinberg: had to vet the script to make sure the

658

30:46 ,919 --> 00:30:50,325

Leigh Steinberg: willing suspension of disbelief that keeps

659

30:50 ,345 --> 00:30:54,037

Leigh Steinberg: you in a movie that you didn't think it was

660

30:54 ,097 --> 00:30:56,522

Leigh Steinberg: funny, the dialogue was still good, the

661

30:56 ,763 --> 00:31:00,120

Leigh Steinberg: look was not right and all the rest of that.

662

31:00 ,401 --> 00:31:02,631

Leigh Steinberg: And then he assigned me actors to work with,

663

31:02 ,692 --> 00:31:05,681

Leigh Steinberg: like Cuba Gooding Jr, who I took down to

664

31:05 ,782 --> 00:31:09,011

Leigh Steinberg: the Super Bowl in Phoenix and made him

665

31:09 ,071 --> 00:31:13,782

Leigh Steinberg: pretend he was my client for a week.

666

31:14 Screen Life and Real Sports Connections

31:14 ,263 --> 00:31:16,607

Leigh Steinberg: So yeah, there's a lot of life up there on

667

31:16 ,647 --> 00:31:17,088

Leigh Steinberg: the screen.

668

31:17 ,395 --> 00:31:19,944

Marc Preston: Yeah, it does seem like there are multiple.

669

31:20 ,767 --> 00:31:22,995

Marc Preston: I don't see messages but storylines kind of

670

31:23 ,055 --> 00:31:24,037

Marc Preston: running through that, but using the

671

31:24 ,057 --> 00:31:26,221

Marc Preston: backdrop of professional sports.

672

31:26 ,342 --> 00:31:30,777

Marc Preston: And I'd seen somewhere, I'd read somewhere,

673

31:30 ,837 --> 00:31:33,502

Marc Preston: that Warren Moon was sort of a quasi

674

31:33 ,542 --> 00:31:37,497

Marc Preston: template for Cuba Gooding Jr's character.

675

31:37 ,637 --> 00:31:39,303

Marc Preston: Is that accurate or is that just urban myth?

676

31:39 ,395 --> 00:31:40,398

Leigh Steinberg: No, that's accurate.

677

31:40 ,699 --> 00:31:43,908

Leigh Steinberg: And Tim McDonald, who was a free agent who

678

31:43 ,968 --> 00:31:49,000

Leigh Steinberg: we watched in Iraq with teams and Cameron,

679

31:49 ,020 --> 00:31:51,223

Leigh Steinberg: came out to dinner, like with Jimmer, say,

680

31:51 ,303 --> 00:31:54,970

Leigh Steinberg: the owner of Indianapolis.

681

31:55 ,877 --> 00:31:58,403

Leigh Steinberg: He sometimes was a fly on the wall and

682

31:58 ,443 --> 00:32:01,111

Leigh Steinberg: sometimes I integrated him into the

683

32:01 ,833 --> 00:32:04,019

Leigh Steinberg: situation and I sort of agreed with him.

684

32:04 ,059 --> 00:32:07,069

Leigh Steinberg: We wouldn't talk about what parts of my own

685

32:07 ,130 --> 00:32:08,775

Leigh Steinberg: life were that.

686

32:08 ,915 --> 00:32:11,141

Marc Preston: Obviously he's not my life story because I

687

32:11 ,181 --> 00:32:13,005

Marc Preston: started with the first pick in the draft,

688

32:16 ,299 --> 00:32:19,264

Marc Preston: but that I would keep between he and I what

689

32:20 ,145 --> 00:32:22,169

Marc Preston: particularly might have got a modeled on

690

32:22 ,189 --> 00:32:25,103

Marc Preston: what Well, I know Tom Cruise is notorious

691

32:25 ,163 --> 00:32:27,692

Marc Preston: for being, I'd say, one of those guys

692

32:27 ,712 --> 00:32:30,322

Marc Preston: that's the most well prepared and both

693

32:30 ,422 --> 00:32:32,690

Marc Preston: physically knowledge he probably knows

694

32:32 ,731 --> 00:32:34,456

Marc Preston: everybody's lines, including his own, but

695

32:35 ,017 --> 00:32:36,661

Marc Preston: as technical advisor, was he picking your

696

32:36 ,701 --> 00:32:37,523

Marc Preston: brain as well?

697

32:37 ,723 --> 00:32:41,298

Leigh Steinberg: on just nuances I worked with all the

698

32:42 ,059 --> 00:32:45,906

Leigh Steinberg: actors, in other words Regina King that was

699

32:45 ,986 --> 00:32:49,858

Leigh Steinberg: her first big role and she what would a

700

32:49 ,939 --> 00:32:53,065

Leigh Steinberg: wife think of watching her husband get

701

32:53 ,145 --> 00:32:56,356

Leigh Steinberg: knocked to the ground on and not get up?

702

32:56 ,637 --> 00:33:00,043

Leigh Steinberg: You know how would she relate.

703

33:00 ,544 --> 00:33:04,430

Leigh Steinberg: Or Jerry O'Connell, the quarterback who I

704

33:04 ,455 --> 00:33:07,680

Leigh Steinberg: showed how to throw a spiral to see it gone

705

33:07 ,740 --> 00:33:10,264

Leigh Steinberg: to NYU and they didn't have football there.

706

33:14 ,555 --> 00:33:19,824

Leigh Steinberg: So it was working with a number of the

707

33:19 ,924 --> 00:33:22,729

Leigh Steinberg: actors on their role in the field and they

708

33:22 ,769 --> 00:33:25,582

Leigh Steinberg: came down and they took my wardrobe and

709

33:25 ,622 --> 00:33:29,152

Leigh Steinberg: they shot like the scene before Jerry

710

33:29 ,192 --> 00:33:31,778

Leigh Steinberg: Movire leaves the big agencies that shot

711

33:31 ,878 --> 00:33:35,987

Leigh Steinberg: out of my window in Newport Beach and they

712

33:36 ,388 --> 00:33:40,638

Leigh Steinberg: they took my wardrobe and legal pads and

713

33:41 ,560 --> 00:33:45,168

Leigh Steinberg: descended for feel and tone.

714

33:45 ,629 --> 00:33:47,714

Marc Preston: That's the thing that I think you kind of

715

33:47 ,734 --> 00:33:48,919

Marc Preston: inherently wanted to be.

716

33:48 ,959 --> 00:33:51,429

Marc Preston: I remember being a young guy it was my

717

33:51 ,489 --> 00:33:54,019

Marc Preston: early 20s, I think, when that came out and

718

33:54 ,721 --> 00:33:56,427

Marc Preston: I just remember sports was.

719

33:56 ,447 --> 00:33:58,273

Marc Preston: You know that we knew Michael Jordan was in

720

33:58 ,293 --> 00:34:00,020

Marc Preston: the ecosystem and you first talk about that,

721

34:00 ,160 --> 00:34:02,268

Marc Preston: that that era of the Dallas Cowboys.

722

34:02 ,770 --> 00:34:05,000

Marc Preston: It was just maybe it's because I was in my

723

34:05 ,060 --> 00:34:07,311

Marc Preston: early 20s, I was more cognizant of that or

724

34:07 ,432 --> 00:34:08,758

Marc Preston: something but it seemed like there was a

725

34:09 ,381 --> 00:34:09,662

Marc Preston: shift.

726

34:09 ,682 --> 00:34:11,871

Marc Preston: It was becoming more for lack of a better

727

34:11 ,891 --> 00:34:13,438

Marc Preston: way of calling it sports were becoming more

728

34:13 ,478 --> 00:34:14,623

Marc Preston: Hollywood, if you will.

729

34:14 ,844 --> 00:34:17,274

Marc Preston: You know it was bigger personalities to

730

34:17 ,314 --> 00:34:18,961

Marc Preston: Deon Sanders types and whatever.

731

34:19 ,001 --> 00:34:19,322

Marc Preston: Have you?

732

34:19 ,735 --> 00:34:24,442

Leigh Steinberg: Well, think about this 80 of the top 100

733

34:24 ,603 --> 00:34:28,048

Leigh Steinberg: Nielsen rated TV shows last year were NFL

734

34:28 ,068 --> 00:34:28,449

Leigh Steinberg: football.

735

34:29 ,475 --> 00:34:32,726

Leigh Steinberg: So it means that NFL football is not only

736

34:32 ,826 --> 00:34:35,515

Leigh Steinberg: most popular sport, by two to one, it's the

737

34:35 ,635 --> 00:34:37,660

Leigh Steinberg: most popular form of televised

738

34:37 ,760 --> 00:34:38,522

Leigh Steinberg: entertainment.

739

34:39 ,344 --> 00:34:43,595

Leigh Steinberg: So that power went into raising the profile

740

34:43 ,755 --> 00:34:46,725

Leigh Steinberg: of individual athletes and that, combined

741

34:46 ,785 --> 00:34:49,875

Leigh Steinberg: with endorsements and ubiquitous way that

742

34:49 ,975 --> 00:34:52,303

Leigh Steinberg: we saw Michael Jordan on TV over and over

743

34:52 ,404 --> 00:34:52,925

Leigh Steinberg: and over again.

744

34:53 ,668 --> 00:34:56,537

Leigh Steinberg: It gave athletes a chance if they performed

745

34:56 ,597 --> 00:34:59,463

Leigh Steinberg: dramatically and had good personalities, to

746

34:59 ,503 --> 00:35:02,539

Leigh Steinberg: cross over from the narrow genre of

747

35:02 ,559 --> 00:35:04,991

Leigh Steinberg: hardcore sports fans to become household

748

35:05 ,051 --> 00:35:05,433

Leigh Steinberg: names.

749

35:06 ,737 --> 00:35:09,062

Marc Preston: Well, how did you become cognizant of that?

750

35:09 ,443 --> 00:35:11,268

Marc Preston: Of course there was an evolution in sports

751

35:11 ,355 --> 00:35:12,358

Marc Preston: as TV came in.

752

35:12 ,759 --> 00:35:13,881

Marc Preston: Were you noticing that?

753

35:13 ,901 --> 00:35:15,746

Marc Preston: Or were you just kind of a voracious?

754

35:16 ,007 --> 00:35:17,941

Marc Preston: Did you just digest all the information you

755

35:17 ,981 --> 00:35:18,262

Marc Preston: can?

756

35:18 ,796 --> 00:35:19,677

Leigh Steinberg: No, no.

757

35:20 ,058 --> 00:35:22,704

Leigh Steinberg: We got to Atlanta and we arrived at the

758

35:22 ,764 --> 00:35:24,608

Leigh Steinberg: airport tonight before the signing, and

759

35:24 ,655 --> 00:35:27,621

Leigh Steinberg: there's cleat lights flashing in the sky

760

35:27 ,902 --> 00:35:29,425

Leigh Steinberg: like for a movie premiere.

761

35:29 ,886 --> 00:35:32,321

Leigh Steinberg: A huge crowd is pressed up against the

762

35:32 ,341 --> 00:35:34,108

Leigh Steinberg: police line and the first thing we hear is

763

35:34 ,771 --> 00:35:36,797

Leigh Steinberg: we interrupt the Johnny Carson show to

764

35:36 ,837 --> 00:35:39,263

Leigh Steinberg: bring you a special news bulletin Seabart

765

35:39 ,283 --> 00:35:41,508

Leigh Steinberg: Kowsky and his attorney have just arrived

766

35:41 ,595 --> 00:35:42,276

Leigh Steinberg: at the airport.

767

35:42 ,998 --> 00:35:43,859

Leigh Steinberg: I saw it.

768

35:44 ,721 --> 00:35:48,147

Leigh Steinberg: I saw it in a way I didn't in Southern or

769

35:48 ,227 --> 00:35:49,309

Leigh Steinberg: Northern California.

770

35:49 ,515 --> 00:35:53,684

Leigh Steinberg: I saw the frenzy and I knew what an

771

35:53 ,804 --> 00:35:58,534

Leigh Steinberg: integral that these athletes were becoming

772

35:58 ,634 --> 00:35:59,957

Leigh Steinberg: the new movie stars.

773

36:00 ,538 --> 00:36:04,928

Leigh Steinberg: And so today, patrick Wilhomes wins the

774

36:05 ,008 --> 00:36:08,676

Leigh Steinberg: Super Bowl and he's on all sorts of other

775

36:08 ,716 --> 00:36:10,901

Leigh Steinberg: TV shows and everything, and at the end of

776

36:10 ,941 --> 00:36:14,135

Leigh Steinberg: the day, time selects him as one of the

777

36:14 ,215 --> 00:36:17,363

Leigh Steinberg: hundred most influential people on the

778

36:17 ,403 --> 00:36:17,925

Leigh Steinberg: planet.

779

36:18 ,947 --> 00:36:22,015

Leigh Steinberg: So, whether it was Tiger Woods or Michael

780

36:19 Celebrity and Salaries in Professional Sports

36:22 ,195 --> 00:36:25,661

Leigh Steinberg: Jordan or LeBron James or Muhammad Ali,

781

36:26 ,643 --> 00:36:29,949

Leigh Steinberg: this celebrity building machine elevated

782

36:30 ,109 --> 00:36:33,684

Leigh Steinberg: these athletes to household name status.

783

36:34 ,115 --> 00:36:36,026

Marc Preston: It's interesting to me if you were to look

784

36:36 ,066 --> 00:36:37,595

Marc Preston: in the kind of the overall like the labor

785

36:37 ,715 --> 00:36:39,841

Marc Preston: Marcet is outside of sports.

786

36:39 ,901 --> 00:36:44,753

Marc Preston: You look at you know CEO salaries and have

787

36:44 ,773 --> 00:36:46,681

Marc Preston: skyrocketed and the proportionally your

788

36:46 ,742 --> 00:36:48,651

Marc Preston: average worker salary hasn't really kind of

789

36:48 ,692 --> 00:36:49,174

Marc Preston: kept up.

790

36:49 ,214 --> 00:36:52,086

Marc Preston: But it seems like for those that kind of

791

36:52 ,126 --> 00:36:53,753

Marc Preston: complain I athlete shouldn't be making all

792

36:53 ,773 --> 00:36:55,482

Marc Preston: this money and you know, whatever have you.

793

36:56 ,145 --> 00:36:57,733

Marc Preston: I kind of look at it like well, it seems

794

36:57 ,753 --> 00:36:59,642

Marc Preston: like that's an industry that's kind of kept

795

36:59 ,722 --> 00:37:00,024

Marc Preston: pace.

796

37:00 ,124 --> 00:37:01,933

Marc Preston: You know you say there's massive TV

797

37:01 ,973 --> 00:37:02,415

Marc Preston: contracts.

798

37:02 ,535 --> 00:37:03,938

Marc Preston: Come in Now.

799

37:03 ,978 --> 00:37:05,983

Marc Preston: The athletes get their fair share of that.

800

37:06 ,163 --> 00:37:08,335

Marc Preston: It seems like in professional sports they

801

37:08 ,375 --> 00:37:11,523

Marc Preston: do get a reasonable percentage of the of

802

37:11 ,563 --> 00:37:12,646

Marc Preston: the contribution they make.

803

37:12 ,966 --> 00:37:14,499

Marc Preston: Do you think that's an accurate statement

804

37:14 ,720 --> 00:37:15,784

Marc Preston: that they are?

805

37:15 ,915 --> 00:37:16,717

Leigh Steinberg: Remember these.

806

37:16 ,958 --> 00:37:19,645

Leigh Steinberg: These sports are capped and they have

807

37:19 ,726 --> 00:37:20,367

Leigh Steinberg: formulas.

808

37:21 ,109 --> 00:37:26,302

Leigh Steinberg: So in football owners make 53% of the gross

809

37:26 ,884 --> 00:37:28,888

Leigh Steinberg: the money that comes in, and players make

810

37:28 ,948 --> 00:37:30,031

Leigh Steinberg: 47%.

811

37:30 ,692 --> 00:37:34,039

Leigh Steinberg: So the only way the player salaries rise is

812

37:34 ,199 --> 00:37:38,266

Leigh Steinberg: if revenue is rising and they do a split

813

37:38 ,346 --> 00:37:41,617

Leigh Steinberg: and they have caps that talk about how much

814

37:41 ,697 --> 00:37:44,785

Leigh Steinberg: work he's will be paid and so their

815

37:44 ,965 --> 00:37:46,729

Leigh Steinberg: limitations on spending.

816

37:46 ,749 --> 00:37:51,745

Leigh Steinberg: It can only grow to the point where you

817

37:51 ,785 --> 00:37:54,591

Leigh Steinberg: have revenue coming in at enhanced levels

818

37:55 ,072 --> 00:37:57,418

Leigh Steinberg: and now, for the first time, you have

819

37:57 ,498 --> 00:38:00,107

Leigh Steinberg: football quarterbacks making the same money

820

38:00 ,187 --> 00:38:03,980

Leigh Steinberg: that their peers are making in basketball

821

38:04 ,060 --> 00:38:04,703

Leigh Steinberg: and baseball.

822

38:05 ,076 --> 00:38:06,540

Marc Preston: I mean, what would you say to the people

823

38:06 ,600 --> 00:38:08,987

Marc Preston: who and that's as was I'm going back to the

824

38:09 ,035 --> 00:38:10,724

Marc Preston: 90s again, when I first started hearing

825

38:10 ,744 --> 00:38:12,473

Marc Preston: this people like Well, why are they making

826

38:12 ,835 --> 00:38:13,477

Marc Preston: all this money?

827

38:13 ,517 --> 00:38:14,881

Marc Preston: That's too much money, they're just playing

828

38:14 ,921 --> 00:38:15,242

Marc Preston: a game.

829

38:16 ,024 --> 00:38:17,668

Marc Preston: I'm sure you've heard that argument many,

830

38:17 ,689 --> 00:38:18,135

Marc Preston: many times.

831

38:18 ,335 --> 00:38:21,003

Leigh Steinberg: Well, you, wouldn't think of it as quite a

832

38:21 ,063 --> 00:38:25,054

Leigh Steinberg: game if you saw what happens to football

833

38:25 ,094 --> 00:38:26,337

Leigh Steinberg: players over time.

834

38:26 ,878 --> 00:38:29,303

Leigh Steinberg: In other words, their bodies break down.

835

38:29 ,344 --> 00:38:31,916

Leigh Steinberg: They have serious concussion issues, they

836

38:31 ,956 --> 00:38:33,319

Leigh Steinberg: have dementia issues.

837

38:33 ,479 --> 00:38:35,423

Leigh Steinberg: They've got all sorts of things there.

838

38:36 ,225 --> 00:38:39,319

Leigh Steinberg: Their path in life, second, free of wise is

839

38:39 ,400 --> 00:38:41,609

Leigh Steinberg: not totally normal because of the amount of

840

38:41 ,689 --> 00:38:43,756

Leigh Steinberg: pounding that their body took.

841

38:44 ,277 --> 00:38:47,302

Leigh Steinberg: But the second thing is it's all supply and

842

38:47 ,343 --> 00:38:47,823

Leigh Steinberg: demand.

843

38:48 ,725 --> 00:38:53,902

Leigh Steinberg: For years I said to owners all will have a

844

38:53 ,962 --> 00:38:57,050

Leigh Steinberg: client take a cut in salary to the degree

845

38:57 ,090 --> 00:38:59,417

Leigh Steinberg: that that reflected lower ticket prices,

846

39:00 ,060 --> 00:39:01,967

Leigh Steinberg: and I would never take it up on it because

847

39:02 ,027 --> 00:39:04,516

Leigh Steinberg: ticket prices are a function of supply and

848

39:04 ,536 --> 00:39:05,017

Leigh Steinberg: demand.

849

39:05 ,639 --> 00:39:08,025

Leigh Steinberg: So for a football team there's only 10 home

850

39:08 ,086 --> 00:39:12,918

Leigh Steinberg: gates right, and the people compete for how

851

39:13 ,279 --> 00:39:15,263

Leigh Steinberg: much they're willing to pay, whether it's a

852

39:15 ,324 --> 00:39:17,635

Leigh Steinberg: luxury box or just a regular seat.

853

39:18 ,296 --> 00:39:23,784

Leigh Steinberg: So it's what the Marcet is and it's value

854

39:23 ,884 --> 00:39:28,917

Leigh Steinberg: coming in Every time someone buys a t-shirt

855

39:29 ,257 --> 00:39:33,988

Leigh Steinberg: or participates in fantasy or does and

856

39:34 ,028 --> 00:39:34,950

Leigh Steinberg: subscribes.

857

39:35 ,171 --> 00:39:37,957

Leigh Steinberg: There's so many different ways to enjoy

858

39:38 ,038 --> 00:39:43,291

Leigh Steinberg: sports now and so it's all supply and

859

39:43 ,331 --> 00:39:43,652

Leigh Steinberg: demand.

860

39:43 ,692 --> 00:39:46,037

Leigh Steinberg: There's a finite amount of people who can

861

39:46 ,057 --> 00:39:49,806

Leigh Steinberg: play at these levels and the sports

862

39:49 ,866 --> 00:39:50,487

Leigh Steinberg: generate it.

863

39:51 ,516 --> 00:39:51,918

Marc Preston: I agree.

864

39:52 ,138 --> 00:39:54,104

Marc Preston: I know the people that have over the years,

865

39:54 ,124 --> 00:39:55,106

Marc Preston: so they shouldn't make that money.

866

39:55 ,255 --> 00:39:56,438

Marc Preston: To me I've always been like, well, they

867

39:56 ,458 --> 00:39:58,504

Marc Preston: should get their fair share of what their

868

39:58 ,985 --> 00:39:59,716

Marc Preston: contribution is.

869

40:00 ,136 --> 00:40:01,700

Marc Preston: You have three kids, Am I correct?

870

40:01 ,861 --> 00:40:04,687

Leigh Steinberg: I do I have two boys and a girl.

871

40:04 ,995 --> 00:40:06,740

Marc Preston: Did any of them follow in your footsteps

872

40:06 ,760 --> 00:40:08,465

Marc Preston: when it came to working in the sports and

873

40:08 ,505 --> 00:40:09,396

Marc Preston: entertainment industry?

874

40:09 ,496 --> 00:40:13,663

Leigh Steinberg: My daughter works in social media in Dallas.

875

40:15 ,205 --> 00:40:18,936

Leigh Steinberg: My middle son works with me in the agency

876

40:19 ,837 --> 00:40:23,382

Leigh Steinberg: and unfortunately the two boys have an

877

40:24 ,784 --> 00:40:28,850

Leigh Steinberg: eyesight condition called Nidus pigmentosa.

878

40:29 ,875 --> 00:40:33,942

Leigh Steinberg: They're both legally blind, but the focus

879

40:33 ,982 --> 00:40:37,528

Leigh Steinberg: has to be on what they still can do, and

880

40:37 ,649 --> 00:40:41,303

Leigh Steinberg: the oldest one is teaching at a blind

881

40:41 ,383 --> 00:40:41,805

Leigh Steinberg: school.

882

40:41 ,905 --> 00:40:43,188

Leigh Steinberg: He's also a writer.

883

40:44 ,191 --> 00:40:46,376

Leigh Steinberg: The middle one aspires to be an agent.

884

40:46 ,576 --> 00:40:47,558

Marc Preston: How old are your kids now?

885

40:47 ,938 --> 00:40:57,631

Leigh Steinberg: They are 37, 32, and 28.

886

40:57 ,936 --> 00:40:58,339

Marc Preston: I've got three.

887

40:58 ,359 --> 00:40:59,707

Marc Preston: I also have to keep track of what their.

888

41:00 ,009 --> 00:41:01,637

Marc Preston: So remembering their ages can be a task.

889

41:01 ,717 --> 00:41:03,983

Marc Preston: But now your daughter, who lives in Dallas.

890

41:04 ,003 --> 00:41:05,025

Marc Preston: What part of Dallas did she in?

891

41:05 ,875 --> 00:41:06,356

Leigh Steinberg: Uptown.

892

41:07 ,599 --> 00:41:09,924

Marc Preston: Okay, that's the happening area right now,

893

41:09 ,964 --> 00:41:10,305

Marc Preston: of course.

894

41:11 ,755 --> 00:41:14,421

Leigh Steinberg: You walk down the streets and it's like

895

41:15 ,884 --> 00:41:17,267

Leigh Steinberg: young people's paradise.

896

41:17 ,735 --> 00:41:20,862

Marc Preston: Yeah, Well, Dallas is becoming to me like

897

41:21 ,042 --> 00:41:21,944

Marc Preston: LA in a bit.

898

41:22 ,124 --> 00:41:24,415

Marc Preston: It's just booming right now, you know.

899

41:24 ,496 --> 00:41:25,978

Leigh Steinberg: Very much so.

900

41:26 ,399 --> 00:41:30,427

Leigh Steinberg: And if you're young, there are dozens of

901

41:30 ,507 --> 00:41:33,037

Leigh Steinberg: young people on the streets and in the

902

41:33 ,097 --> 00:41:36,362

Leigh Steinberg: cafes and walk, you know, at the park.

903

41:36 ,603 --> 00:41:41,216

Leigh Steinberg: I mean, it's like a whole generation of

904

41:41 ,577 --> 00:41:44,448

Leigh Steinberg: young people starting their careers.

905

41:44 ,669 --> 00:41:45,813

Marc Preston: I was a North Dallas kid.

906

41:45 ,853 --> 00:41:48,181

Marc Preston: I grew up in the Burbs, but I remember my

907

41:48 ,301 --> 00:41:51,751

Marc Preston: first football banquet sophomore year there

908

41:51 ,771 --> 00:41:53,978

Marc Preston: was this young new guy for the Cowboys came

909

41:53 ,998 --> 00:41:54,399

Marc Preston: to speak.

910

41:54 ,439 --> 00:41:56,565

Marc Preston: That they Because I get tech shram, I think

911

41:56 ,585 --> 00:41:58,338

Marc Preston: had a little bit of a problem, but it was

912

41:58 ,398 --> 00:42:00,684

Marc Preston: Michael Irvin showed up and that was so

913

42:00 ,764 --> 00:42:01,466

Marc Preston: kind of interesting.

914

42:01 ,955 --> 00:42:04,002

Marc Preston: Well, the career trajectory, and that was

915

42:04 ,062 --> 00:42:06,330

Marc Preston: his first year young guy coming in.

916

42:06 ,390 --> 00:42:10,463

Marc Preston: And when I worked at a restaurant I served

917

42:10 ,503 --> 00:42:12,670

Marc Preston: Jimmy Johnson one time.

918

42:12 ,830 --> 00:42:15,075

Marc Preston: You know I thought that was so cool.

919

42:15 ,815 --> 00:42:19,557

Leigh Steinberg: Texas is probably, maybe along with Florida,

920

42:19 ,617 --> 00:42:22,998

Leigh Steinberg: the most football crazy culture.

921

42:30 ,348 --> 00:42:30,970

Marc Preston: One thing I like to do.

922

42:31 ,010 --> 00:42:33,057

Marc Preston: I like something called my seven questions.

923

42:33 ,137 --> 00:42:35,044

Marc Preston: It's just sort of like an additional get to

924

42:35 ,084 --> 00:42:36,804

Marc Preston: know, ya, something a little fun.

925

42:38 ,400 --> 00:42:39,564

Marc Preston: But one of the things I'm curious about,

926

42:39 ,584 --> 00:42:42,161

Marc Preston: because I'm all about the food, so much so

927

42:42 ,201 --> 00:42:43,607

Marc Preston: the Waminel.

928

42:43 ,627 --> 00:42:46,016

Marc Preston: I don't have any delis around me here, so

929

42:46 ,397 --> 00:42:47,762

Marc Preston: I'm always at canteries at least two or

930

42:47 ,802 --> 00:42:48,364

Marc Preston: three times.

931

42:49 ,680 --> 00:42:52,068

Marc Preston: But curious about what your.

932

42:52 ,389 --> 00:42:54,135

Marc Preston: If you said a comfort food, something that

933

42:54 ,155 --> 00:42:55,805

Marc Preston: you just love to sit down, and it's a

934

42:55 ,865 --> 00:42:57,423

Marc Preston: comfort food, what would that be your

935

42:57 ,484 --> 00:42:57,986

Marc Preston: favorite thing?

936

42:58 ,280 --> 00:43:01,105

Leigh Steinberg: Mexican food tacos, enchiladas.

937

43:01 ,285 --> 00:43:05,533

Leigh Steinberg: Italian food pizza, lasagna anything with

938

43:05 ,793 --> 00:43:09,749

Leigh Steinberg: red sauce and cheese hits the spot with me,

939

43:10 ,080 --> 00:43:14,106

Leigh Steinberg: but also like Indian food and Asian food,

940

43:15 ,087 --> 00:43:19,794

Leigh Steinberg: and I mostly eat a lot of green and a

941

43:19 ,834 --> 00:43:20,735

Leigh Steinberg: little bit of protein.

942

43:21 ,200 --> 00:43:22,124

Marc Preston: Yeah, I need to do more of that.

943

43:23 ,080 --> 00:43:25,766

Marc Preston: You know, people always talk healthy but in

944

43:25 ,866 --> 00:43:28,392

Marc Preston: action I talk it, but I need to do more of

945

43:28 ,452 --> 00:43:28,953

Marc Preston: the green.

946

43:29 ,220 --> 00:43:30,885

Marc Preston: I was so proud of myself I put some greens

947

43:30 ,966 --> 00:43:32,109

Marc Preston: on a taco last night.

948

43:32 ,560 --> 00:43:33,023

Marc Preston: I felt it.

949

43:33 ,064 --> 00:43:34,352

Marc Preston: I cooked, I felt like I was like, hey, I'm

950

43:34 ,372 --> 00:43:34,794

Marc Preston: being healthy.

951

43:34 ,815 --> 00:43:36,363

Marc Preston: There's a few leaves of something here.

952

43:38 ,140 --> 00:43:40,368

Marc Preston: Now, if you were to sit down for a cup of

953

43:40 ,408 --> 00:43:42,695

Marc Preston: coffee, to sit down and talk, story three

954

43:42 ,736 --> 00:43:45,907

Marc Preston: people, living or not, who do you think

955

43:45 ,927 --> 00:43:47,232

Marc Preston: would make for a great few hours

956

43:47 ,313 --> 00:43:48,035

Marc Preston: conversation?

957

43:48 ,055 --> 00:43:50,164

Marc Preston: Who would those three people be?

958

43:50 ,540 --> 00:43:58,990

Leigh Steinberg: I think it'd be Martin Luther King, mahatma

959

43:59 ,350 --> 00:44:04,216

Leigh Steinberg: Gandhi and maybe somebody like Denzel

960

44:04 ,256 --> 00:44:04,837

Leigh Steinberg: Washington.

961

44:04 ,940 --> 00:44:06,768

Marc Preston: I think Denzel would be a great one.

962

44:06 ,880 --> 00:44:09,573

Marc Preston: I mean anybody there that just they operate

963

44:09 ,633 --> 00:44:10,598

Marc Preston: at the top of their game.

964

44:10 ,638 --> 00:44:12,386

Marc Preston: He seems to have a great mental game.

965

44:13 ,062 --> 00:44:14,265

Marc Preston: Yeah, I know, for lack of a better way of

966

44:14 ,305 --> 00:44:16,110

Marc Preston: putting it, those people really intrigued

967

44:16 ,150 --> 00:44:16,250

Marc Preston: me.

968

44:17 ,741 --> 00:44:21,248

Leigh Steinberg: Well, he and Russell Crowe are two actors

969

44:18 Actors' Immersive Role Transformations

44:21 ,368 --> 00:44:24,574

Leigh Steinberg: to me who submerge themselves into a role,

970

44:24 ,760 --> 00:44:27,469

Leigh Steinberg: and it's not necessarily them each time.

971

44:28 ,501 --> 00:44:30,784

Leigh Steinberg: Now, the word I know Jimmy Fox, and I

972

44:30 ,804 --> 00:44:36,073

Leigh Steinberg: remember watching him as Ray Charles.

973

44:37 ,640 --> 00:44:39,547

Marc Preston: He was in any given Sunday also, wasn't he?

974

44:40 ,922 --> 00:44:43,368

Leigh Steinberg: Yes, which I also was technical advisor for.

975

44:45 ,560 --> 00:44:48,089

Leigh Steinberg: And the point is, there's certain actors

976

44:48 ,149 --> 00:44:50,678

Leigh Steinberg: who, if you see Russell Crowe and Gladiator,

977

44:51 ,160 --> 00:44:53,307

Leigh Steinberg: it's not the Russell Crowe of a beautiful

978

44:53 ,367 --> 00:44:59,953

Leigh Steinberg: mind, it's not the Russell Crowe in Les Mis,

979

45:00 ,320 --> 00:45:00,981

Leigh Steinberg: you know it's.

980

45:02 ,043 --> 00:45:05,850

Leigh Steinberg: He inhabits the roles and you forget who

981

45:05 ,890 --> 00:45:06,771

Leigh Steinberg: the actor is.

982

45:06 ,871 --> 00:45:08,334

Leigh Steinberg: You're just into the role.

983

45:08 ,940 --> 00:45:10,085

Marc Preston: Yeah, as an actor, I look at them and think

984

45:10 ,105 --> 00:45:10,888

Marc Preston: they're just aliens.

985

45:11 ,020 --> 00:45:11,683

Marc Preston: I don't know how they do it.

986

45:12 ,380 --> 00:45:14,628

Marc Preston: Another one is Leonardo DiCaprio.

987

45:14 ,840 --> 00:45:16,550

Marc Preston: He's one of those guys that again, kind of

988

45:16 ,570 --> 00:45:18,240

Marc Preston: like I mentioned with Tom Cruise they're

989

45:18 ,240 --> 00:45:21,223

Marc Preston: just so well prepared, they show up on set

990

45:21 ,283 --> 00:45:23,410

Marc Preston: and everything it's just all locked in.

991

45:24 ,022 --> 00:45:26,408

Marc Preston: To me it's like a player who it's game day.

992

45:26 ,508 --> 00:45:28,301

Marc Preston: You know when they blow the whistle they're

993

45:28 ,321 --> 00:45:28,481

Marc Preston: ready.

994

45:28 ,762 --> 00:45:31,923

Marc Preston: You know, now, if we were to, if I was to

995

45:31 ,983 --> 00:45:35,251

Marc Preston: say that you, you and the family, y'all get

996

45:35 ,271 --> 00:45:37,125

Marc Preston: to go hang out on an island, beautiful,

997

45:37 ,366 --> 00:45:39,073

Marc Preston: amazing island for a year, but you're not

998

45:39 ,093 --> 00:45:40,419

Marc Preston: going to have streaming or internet or

999

45:40 ,479 --> 00:45:41,802

Marc Preston: anything, so you're going to have to bring

Speaker:1000

45:42 ,463 --> 00:45:45,129

Marc Preston: with you a CD, your favorite album, and a

Speaker:1001

45:45 ,169 --> 00:45:48,324

Marc Preston: DVD, a movie that you can watch over and

Speaker:1002

45:48 ,404 --> 00:45:48,926

Marc Preston: over again.

Speaker:1003

45:49 ,120 --> 00:45:50,805

Marc Preston: What would that album be and what would

Speaker:1004

45:50 ,825 --> 00:45:51,607

Marc Preston: that DVD be?

Speaker:1005

45:52 ,840 --> 00:45:57,847

Leigh Steinberg: Well, the album would be Motown and it

Speaker:1006

45:57 ,987 --> 00:46:02,573

Leigh Steinberg: would be the Supremes of Four Tops or a

Speaker:1007

46:02 ,694 --> 00:46:07,125

Leigh Steinberg: group from Back in my Youth, and the movie

Speaker:1008

46:07 ,405 --> 00:46:11,413

Leigh Steinberg: would you know, as men we watch so many

Speaker:1009

46:11 ,513 --> 00:46:13,523

Leigh Steinberg: movies and if we like them we watch them

Speaker:1010

46:13 ,623 --> 00:46:13,784

Leigh Steinberg: over.

Speaker:1011

46:16 ,780 --> 00:46:20,223

Leigh Steinberg: The Godfather one and two, three I thought

Speaker:1012

46:20 ,303 --> 00:46:20,966

Leigh Steinberg: didn't work.

Speaker:1013

46:21 ,160 --> 00:46:24,270

Leigh Steinberg: I would cut one and two chronologically so

Speaker:1014

46:24 ,351 --> 00:46:27,160

Leigh Steinberg: that actually the first part of the movie

Speaker:1015

46:27 ,380 --> 00:46:33,109

Leigh Steinberg: is is Corleone growing up in Italy, and

Speaker:1016

46:33 ,149 --> 00:46:35,393

Leigh Steinberg: then Trace it chronologically.

Speaker:1017

46:37 ,381 --> 00:46:39,966

Leigh Steinberg: But the Godfather, the quality of those

Speaker:1018

46:40 ,346 --> 00:46:43,913

Leigh Steinberg: actors to have Marlon Brando and Robert De

Speaker:1019

46:43 ,973 --> 00:46:48,366

Leigh Steinberg: Niro and Al Pacino and Diane Keaton and all

Speaker:1020

46:48 ,426 --> 00:46:52,052

Leigh Steinberg: those amazing actors in one movie and it

Speaker:1021

46:52 ,272 --> 00:46:53,955

Leigh Steinberg: speaks a lot to human nature.

Speaker:1022

46:54 ,963 --> 00:46:57,610

Marc Preston: Have you seen the Paramount Plus the offer?

Speaker:1023

46:57 ,940 --> 00:46:59,785

Marc Preston: I think it's on Paramount Plus the offer,

Speaker:1024

46:59 ,825 --> 00:47:02,492

Marc Preston: the movie about the making of the Godfather.

Speaker:1025

47:02 ,780 --> 00:47:03,885

Marc Preston: Oh, it was so good.

Speaker:1026

47:03 ,945 --> 00:47:04,467

Marc Preston: It was so good.

Speaker:1027

47:04 ,540 --> 00:47:07,507

Marc Preston: It was when you realize the obstacles they

Speaker:1028

47:07 ,567 --> 00:47:10,233

Marc Preston: had the producer having to negotiate with

Speaker:1029

47:10 ,300 --> 00:47:12,631

Marc Preston: the Italian League, I think it's what it

Speaker:1030

47:12 ,652 --> 00:47:12,933

Marc Preston: was called.

Speaker:1031

47:12 ,993 --> 00:47:16,444

Marc Preston: It was just getting the movie made and then

Speaker:1032

47:16 ,464 --> 00:47:19,691

Marc Preston: the selection, because Pacino was not as

Speaker:1033

47:19 ,772 --> 00:47:20,613

Marc Preston: big of an actor back then.

Speaker:1034

47:21 ,963 --> 00:47:23,928

Marc Preston: But yeah, I do believe there are some great

Speaker:1035

47:24 ,008 --> 00:47:25,011

Marc Preston: actors in the third one.

Speaker:1036

47:25 ,031 --> 00:47:26,283

Marc Preston: But I don't think the third one worked

Speaker:1037

47:26 ,905 --> 00:47:28,390

Marc Preston: nearly at the level the first two did.

Speaker:1038

47:28 ,681 --> 00:47:29,866

Marc Preston: I will agree with you on that.

Speaker:1039

47:30 ,080 --> 00:47:32,785

Leigh Steinberg: The third one didn't work because somewhere

Speaker:1040

47:32 ,845 --> 00:47:37,413

Leigh Steinberg: between two and three, al Pacino morphed

Speaker:1041

47:37 ,754 --> 00:47:42,808

Leigh Steinberg: from a cold-blooded businessman into an old

Speaker:1042

47:43 ,710 --> 00:47:44,011

Leigh Steinberg: mensch.

Speaker:1043

47:46 ,080 --> 00:47:48,281

Leigh Steinberg: His voice wasn't even the same, he wasn't

Speaker:1044

47:48 ,301 --> 00:47:48,823

Leigh Steinberg: the same.

Speaker:1045

47:49 ,285 --> 00:47:51,612

Leigh Steinberg: There was no character development that

Speaker:1046

47:51 ,693 --> 00:47:56,565

Leigh Steinberg: took you from this steely, cold business

Speaker:1047

47:56 ,625 --> 00:48:00,453

Leigh Steinberg: person to this wonderful old grandpa.

Speaker:1048

48:01 ,200 --> 00:48:03,985

Marc Preston: Well, as a kind of a side question, what

Speaker:1049

48:04 ,105 --> 00:48:07,972

Marc Preston: movie about professional sports do you feel

Speaker:1050

48:08 ,353 --> 00:48:09,094

Marc Preston: got it right?

Speaker:1051

48:09 ,580 --> 00:48:11,846

Marc Preston: I almost got it right for the time it came

Speaker:1052

48:11 ,886 --> 00:48:14,232

Marc Preston: out, because a movie came out in the 70s

Speaker:1053

48:14 ,272 --> 00:48:15,734

Marc Preston: most certainly I don't know if it applies

Speaker:1054

48:15 ,994 --> 00:48:17,916

Marc Preston: necessarily to this paradigm, like we're

Speaker:1055

48:17 ,936 --> 00:48:18,982

Marc Preston: talking about just the money issue.

Speaker:1056

48:21 ,360 --> 00:48:22,423

Marc Preston: What movie do you think got it right in

Speaker:1057

48:22 ,463 --> 00:48:24,949

Marc Preston: telling a story that seems and feels true

Speaker:1058

48:25 ,069 --> 00:48:27,263

Marc Preston: to the life of professional athletes and

Speaker:1059

48:27 ,283 --> 00:48:28,989

Marc Preston: just kind of the ecosystem of professional

Speaker:1060

48:29 ,029 --> 00:48:29,390

Marc Preston: sports?

Speaker:1061

48:29 ,741 --> 00:48:32,245

Leigh Steinberg: Well, I hope Jerry Marrard did, because

Speaker:1062

48:33 ,848 --> 00:48:36,332

Leigh Steinberg: that was one of the films I was technical

Speaker:1063

48:36 ,452 --> 00:48:37,274

Leigh Steinberg: advisor on.

Speaker:1064

48:38 ,000 --> 00:48:42,091

Leigh Steinberg: I then did Any Given Sunday with Oliver

Speaker:1065

48:42 ,131 --> 00:48:45,399

Leigh Steinberg: Stone and I then did a baseball movie

Speaker:1066

48:45 ,419 --> 00:48:46,824

Leigh Steinberg: called For the Love of a Game.

Speaker:1067

48:48 ,920 --> 00:48:50,586

Leigh Steinberg: I was technical advisor.

Speaker:1068

48:51 ,800 --> 00:48:54,744

Leigh Steinberg: But you know the old Pride of the Anx, some

Speaker:1069

48:54 ,785 --> 00:48:57,088

Leigh Steinberg: of those old movies.

Speaker:1070

48:57 ,990 --> 00:49:03,122

Leigh Steinberg: Every modestly themed, modestly budgeted

Speaker:1071

49:04 ,785 --> 00:49:09,371

Leigh Steinberg: movie based on aspirational stories, where

Speaker:1072

49:09 ,452 --> 00:49:13,222

Leigh Steinberg: someone hits challenge and crash and then

Speaker:1073

49:13 ,262 --> 00:49:18,131

Leigh Steinberg: has to come back and they all work and

Speaker:1074

49:18 ,913 --> 00:49:23,442

Leigh Steinberg: because it's a life, will push us all back

Speaker:1075

49:24 ,224 --> 00:49:26,470

Leigh Steinberg: and the question is, can you be resilient?

Speaker:1076

49:27 ,660 --> 00:49:30,385

Leigh Steinberg: And those films all have that.

Speaker:1077

49:30 ,726 --> 00:49:35,495

Leigh Steinberg: They have aspiration, hope, reversals,

Speaker:1078

49:35 ,795 --> 00:49:39,485

Leigh Steinberg: tragedy, and then they come to a happy

Speaker:1079

49:39 ,585 --> 00:49:39,826

Leigh Steinberg: ending.

Speaker:1080

49:40 ,501 --> 00:49:42,589

Marc Preston: You know I thought about you when I was

Speaker:1081

49:42 ,649 --> 00:49:44,677

Marc Preston: watching just a little while back.

Speaker:1082

49:44 ,717 --> 00:49:46,463

Marc Preston: I think it was called Draft Day, kevin

Speaker:1083

49:46 ,483 --> 00:49:47,987

Marc Preston: Costner, I believe that's what it was

Speaker:1084

49:48 ,027 --> 00:49:48,288

Marc Preston: called.

Speaker:1085

49:49 ,760 --> 00:49:51,504

Marc Preston: That seemed like I got fatigued just

Speaker:1086

49:51 ,544 --> 00:49:51,965

Marc Preston: watching it.

Speaker:1087

49:51 ,986 --> 00:49:53,750

Marc Preston: Going man, there are a lot of moving parts

Speaker:1088

49:53 ,790 --> 00:49:54,432

Marc Preston: in this industry.

Speaker:1089

49:57 ,124 --> 00:50:01,552

Leigh Steinberg: I thought they did a good job getting the

Speaker:1090

50:02 ,133 --> 00:50:06,140

Leigh Steinberg: pre-draft conflict over who you would take

Speaker:1091

50:06 ,360 --> 00:50:08,725

Leigh Steinberg: and how that would work and showing you how

Speaker:1092

50:08 ,846 --> 00:50:11,932

Leigh Steinberg: scouting introduced a player to a team and

Speaker:1093

50:12 ,460 --> 00:50:13,404

Leigh Steinberg: their assessment.

Speaker:1094

50:14 ,741 --> 00:50:17,007

Leigh Steinberg: And with all the means and dollars they

Speaker:1095

50:17 ,047 --> 00:50:20,395

Leigh Steinberg: spend, they still make in scouting.

Speaker:1096

50:20 ,435 --> 00:50:22,320

Leigh Steinberg: They still make major mistakes.

Speaker:1097

50:22 ,520 --> 00:50:26,307

Leigh Steinberg: I can guarantee you that we just had an NFL

Speaker:1098

50:26 ,347 --> 00:50:26,668

Leigh Steinberg: Draft.

Speaker:1099

50:26 ,688 --> 00:50:30,681

Leigh Steinberg: We're about to have an NBA Draft and if you

Speaker:1100

50:30 ,761 --> 00:50:34,110

Leigh Steinberg: go out three or four years, a third to 40%

Speaker:1101

50:34 ,150 --> 00:50:36,738

Leigh Steinberg: of the first rounders will either

Speaker:1102

50:36 ,898 --> 00:50:39,006

Leigh Steinberg: underperform or not make it at all.

Speaker:1103

50:39 ,400 --> 00:50:42,288

Leigh Steinberg: Now they can't all be bad draft picks, so

Speaker:1104

50:42 ,368 --> 00:50:43,612

Leigh Steinberg: it's a strange process.

Speaker:1105

50:43 ,720 --> 00:50:50,354

Marc Preston: It reminds me of a film with Clint Eastwood.

Speaker:1106

50:50 ,394 --> 00:50:52,679

Marc Preston: He was kind of on the back end of his

Speaker:1107

50:52 ,739 --> 00:50:53,020

Marc Preston: career.

Speaker:1108

50:55 ,307 --> 00:50:57,473

Marc Preston: Guy could go out and he was a scout for a

Speaker:1109

50:57 ,554 --> 00:50:59,640

Marc Preston: professional baseball team and he went out

Speaker:1110

50:59 ,640 --> 00:51:00,905

Marc Preston: and he could see things maybe.

Speaker:1111

51:02 ,202 --> 00:51:04,850

Leigh Steinberg: Oh, the baseball movie with his dog.

Speaker:1112

51:06 ,324 --> 00:51:07,226

Marc Preston: Yeah, yeah, that was a good one.

Speaker:1113

51:09 ,340 --> 00:51:11,385

Marc Preston: Now the next question I got for you if you

Speaker:1114

51:11 ,405 --> 00:51:13,571

Marc Preston: were to define, from the time you get up

Speaker:1115

51:13 ,651 --> 00:51:15,223

Marc Preston: until the evening when you go to sleep,

Speaker:1116

51:15 ,463 --> 00:51:18,089

Marc Preston: what are the component parts for you for a

Speaker:1117

51:18 ,170 --> 00:51:18,992

Marc Preston: perfect day?

Speaker:1118

51:19 ,620 --> 00:51:23,426

Leigh Steinberg: So I do these treatments hyperbaric oxygen

Speaker:1119

51:23 ,907 --> 00:51:28,013

Leigh Steinberg: and try to integrate light, stem and mat.

Speaker:1120

51:29 ,400 --> 00:51:33,248

Leigh Steinberg: I have a Fitbit and I try to walk 15,000

Speaker:1121

51:33 ,308 --> 00:51:37,503

Leigh Steinberg: steps a day, three or four times a week.

Speaker:1122

51:37 ,583 --> 00:51:39,308

Leigh Steinberg: I'll work out with the personal trainer.

Speaker:1123

51:40 ,780 --> 00:51:44,527

Leigh Steinberg: So it's come in the office, but we've had a

Speaker:1124

51:44 ,588 --> 00:51:46,571

Leigh Steinberg: particularly overcast summer.

Speaker:1125

51:48 ,060 --> 00:51:49,945

Leigh Steinberg: I love the beach, I love water.

Speaker:1126

51:52 ,160 --> 00:51:57,012

Leigh Steinberg: My view here is well, I'll show you.

Speaker:1127

51:58 ,683 --> 00:52:03,740

Marc Preston: Oh, now you're just making me envious For

Speaker:1128

52:03 ,760 --> 00:52:04,442

Marc Preston: those who are listening.

Speaker:1129

52:04 ,642 --> 00:52:06,146

Marc Preston: You're right on the bay there.

Speaker:1130

52:09 ,862 --> 00:52:10,484

Announcer: I will say this.

Speaker:1131

52:10 ,604 --> 00:52:12,089

Marc Preston: I can work from anywhere doing what I'm

Speaker:1132

52:12 ,129 --> 00:52:12,310

Marc Preston: doing.

Speaker:1133

52:12 ,480 --> 00:52:15,006

Marc Preston: I sat down with my third child, Emma.

Speaker:1134

52:15 ,126 --> 00:52:17,071

Marc Preston: She just graduated high school and she's

Speaker:1135

52:17 ,091 --> 00:52:19,486

Marc Preston: going to do a gap year and I was like where

Speaker:1136

52:19 ,526 --> 00:52:20,529

Marc Preston: do I really want to be?

Speaker:1137

52:21 ,201 --> 00:52:22,886

Marc Preston: Ultimately, I want to move back to Texas,

Speaker:1138

52:23 ,307 --> 00:52:24,149

Marc Preston: Southern California.

Speaker:1139

52:24 ,940 --> 00:52:27,046

Marc Preston: I decided there is a little island on the

Speaker:1140

52:27 ,086 --> 00:52:29,152

Marc Preston: south Texas coast called South Padre and I

Speaker:1141

52:29 ,220 --> 00:52:30,585

Marc Preston: was like I'm just going to plant myself

Speaker:1142

52:30 ,625 --> 00:52:30,866

Marc Preston: there.

Speaker:1143

52:33 ,267 --> 00:52:34,933

Marc Preston: I know I'm going to be more active and if

Speaker:1144

52:34 ,953 --> 00:52:36,800

Marc Preston: I'm next to the beach, if I'm next to water,

Speaker:1145

52:36 ,900 --> 00:52:37,905

Marc Preston: I'm going to be more active.

Speaker:1146

52:37 ,960 --> 00:52:39,507

Marc Preston: I'm going to be outside more.

Speaker:1147

52:39 ,680 --> 00:52:41,646

Marc Preston: So that's actually part of it.

Speaker:1148

52:43 ,260 --> 00:52:44,886

Marc Preston: I find that I feel healthier when I'm near

Speaker:1149

52:44 ,906 --> 00:52:45,307

Marc Preston: the water.

Speaker:1150

52:46 ,000 --> 00:52:51,390

Leigh Steinberg: So I could live in a ramshackle hovel as

Speaker:1151

52:51 ,450 --> 00:52:53,113

Leigh Steinberg: long as I had a view of the ocean.

Speaker:1152

52:53 ,193 --> 00:52:56,950

Leigh Steinberg: And when I lived more in the Bay Area, I

Speaker:1153

52:57 ,151 --> 00:52:59,239

Leigh Steinberg: looked out at the Golden Gate Bridge and it

Speaker:1154

52:59 ,279 --> 00:53:02,044

Leigh Steinberg: could be a shack, it could be a tent, but

Speaker:1155

53:02 ,084 --> 00:53:06,653

Leigh Steinberg: if I can look at water it makes everything

Speaker:1156

53:06 ,713 --> 00:53:06,893

Leigh Steinberg: go.

Speaker:1157

53:07 ,881 --> 00:53:10,887

Leigh Steinberg: And the other thing I'd add to so they have

Speaker:1158

53:10 ,947 --> 00:53:13,673

Leigh Steinberg: a day filled with talking to clients,

Speaker:1159

53:13 ,793 --> 00:53:18,370

Leigh Steinberg: talking to teams, talking to doing all

Speaker:1160

53:18 ,410 --> 00:53:19,332

Leigh Steinberg: those different things.

Speaker:1161

53:19 ,552 --> 00:53:23,321

Leigh Steinberg: But one of the things I love is to read,

Speaker:1162

53:24 ,042 --> 00:53:27,489

Leigh Steinberg: and I actually have a book club on Facebook

Speaker:1163

53:27 ,570 --> 00:53:29,193

Leigh Steinberg: that's got a bunch of members.

Speaker:1164

53:30 ,922 --> 00:53:32,044

Leigh Steinberg: But I always want to learn.

Speaker:1165

53:32 ,104 --> 00:53:34,809

Leigh Steinberg: I want to keep reading and learning and

Speaker:1166

53:35 ,210 --> 00:53:37,694

Leigh Steinberg: knowing about everything happening.

Speaker:1167

53:38 ,381 --> 00:53:40,687

Leigh Steinberg: It's part of how you get vision as to what

Speaker:1168

53:40 ,707 --> 00:53:42,051

Leigh Steinberg: the future is going to be.

Speaker:1169

53:42 ,480 --> 00:53:43,423

Marc Preston: Well, the book club.

Speaker:1170

53:43 Books and Audiobooks

53:43 ,443 --> 00:53:44,748

Marc Preston: I know you've written a few books.

Speaker:1171

53:45 ,060 --> 00:53:47,186

Marc Preston: Are those in audiobook form as well?

Speaker:1172

53:49 ,480 --> 00:53:52,776

Leigh Steinberg: Working with Integrity was my primer on the

Speaker:1173

53:52 ,856 --> 00:53:53,600

Leigh Steinberg: art of negotiating.

Speaker:1174

53:53 ,981 --> 00:53:55,766

Leigh Steinberg: It was the 12 essential rules in

Speaker:1175

53:55 ,806 --> 00:53:56,488

Leigh Steinberg: negotiating.

Speaker:1176

53:57 ,420 --> 00:54:00,225

Leigh Steinberg: Then, in 2014, I wrote one called the Agent,

Speaker:1177

54:00 ,325 --> 00:54:03,190

Leigh Steinberg: which is an autobiography, and I'm

Speaker:1178

54:03 ,250 --> 00:54:08,143

Leigh Steinberg: currently done the first draft of a third

Speaker:1179

54:08 ,223 --> 00:54:12,111

Leigh Steinberg: book which will take me from that point in

Speaker:1180

54:12 ,151 --> 00:54:15,463

Leigh Steinberg: 2014, and then sort of the rebuilding of a

Speaker:1181

54:15 ,523 --> 00:54:20,873

Leigh Steinberg: practice and my struggle with alcohol and a

Speaker:1182

54:20 ,913 --> 00:54:24,600

Leigh Steinberg: variety of and then life lessons.

Speaker:1183

54:26 ,084 --> 00:54:28,411

Leigh Steinberg: You know, there's things I've learned, and

Speaker:1184

54:28 ,672 --> 00:54:31,300

Leigh Steinberg: a lot of it's about resilience and coming

Speaker:1185

54:31 ,460 --> 00:54:34,709

Leigh Steinberg: back from adversity.

Speaker:1186

54:35 ,760 --> 00:54:36,302

Marc Preston: Live long enough.

Speaker:1187

54:36 ,382 --> 00:54:38,328

Marc Preston: You really appreciate those aspects of life.

Speaker:1188

54:39 ,260 --> 00:54:41,049

Marc Preston: You realize it's you don't always, as you

Speaker:1189

54:41 ,090 --> 00:54:43,100

Marc Preston: know, probably better than most especially

Speaker:1190

54:43 ,200 --> 00:54:44,966

Marc Preston: what, working in the industry you do,

Speaker:1191

54:45 ,960 --> 00:54:47,427

Marc Preston: athletes are literally top of their literal,

Speaker:1192

54:47 ,708 --> 00:54:49,999

Marc Preston: figurative game in life, and then that's

Speaker:1193

54:50 ,039 --> 00:54:52,340

Marc Preston: only a snapshot of their entire life, you

Speaker:1194

54:52 ,360 --> 00:54:52,521

Marc Preston: know.

Speaker:1195

54:52 ,581 --> 00:54:56,425

Marc Preston: And so what do they do after that's?

Speaker:1196

54:56 ,485 --> 00:54:58,462

Marc Preston: I will be purchasing that book, but I know

Speaker:1197

54:58 ,502 --> 00:54:59,507

Marc Preston: I can't really read, as reading puts me to

Speaker:1198

54:59 ,527 --> 00:55:00,411

Marc Preston: sleep because the time I do it it's at

Speaker:1199

55:00 ,431 --> 00:55:00,531

Marc Preston: night.

Speaker:1200

55:00 ,551 --> 00:55:01,435

Marc Preston: I'm like, I'm like, I'm like, I'm like, I'm

Speaker:1201

55:01 ,456 --> 00:55:02,239

Marc Preston: like, I'm like, I'm like, I'm like, I'm

Speaker:1202

55:02 ,259 --> 00:55:02,400

Marc Preston: like.

Speaker:1203

55:02 ,500 --> 00:55:03,545

Marc Preston: Wake up with a book on my chest.

Speaker:1204

55:03 ,660 --> 00:55:06,109

Marc Preston: I've moved in the audio book category more,

Speaker:1205

55:06 ,420 --> 00:55:08,702

Marc Preston: and when I'm driving in my car I'm usually

Speaker:1206

55:08 ,742 --> 00:55:10,308

Marc Preston: listening to a book or a podcast.

Speaker:1207

55:12 ,182 --> 00:55:14,008

Marc Preston: But the last two questions is if you

Speaker:1208

55:14 ,028 --> 00:55:15,623

Marc Preston: weren't doing this, if this was not your

Speaker:1209

55:15 ,663 --> 00:55:18,145

Marc Preston: vocation and there was some kind of a

Speaker:1210

55:18 ,246 --> 00:55:19,865

Marc Preston: universe where you would not be working in

Speaker:1211

55:19 ,905 --> 00:55:21,483

Marc Preston: sports and entertainment, what would you be

Speaker:1212

55:21 ,543 --> 00:55:21,785

Marc Preston: doing?

Speaker:1213

55:21 ,940 --> 00:55:26,386

Leigh Steinberg: Well, I'd probably be a writer, I would you

Speaker:1214

55:26 ,406 --> 00:55:26,546

Leigh Steinberg: know.

Speaker:1215

55:26 ,566 --> 00:55:28,291

Leigh Steinberg: I might write for newspaper.

Speaker:1216

55:28 ,360 --> 00:55:29,503

Leigh Steinberg: I might cover sports.

Speaker:1217

55:29 ,664 --> 00:55:31,108

Leigh Steinberg: I might write politics.

Speaker:1218

55:32 ,640 --> 00:55:36,548

Leigh Steinberg: I've done a couple radio shows as the host

Speaker:1219

55:36 ,889 --> 00:55:38,953

Leigh Steinberg: and podcast as the host.

Speaker:1220

55:41 ,820 --> 00:55:44,328

Leigh Steinberg: Probably trying to push back climate change

Speaker:1221

55:45 ,200 --> 00:55:46,686

Leigh Steinberg: would be my top goal.

Speaker:1222

55:47 ,381 --> 00:55:49,280

Marc Preston: The last question I've got for you.

Speaker:1223

55:49 ,562 --> 00:55:52,527

Marc Preston: If we were to get that DeLorean like from

Speaker:1224

55:52 ,567 --> 00:55:54,184

Marc Preston: Back to the Future and you're going to go

Speaker:1225

55:54 ,204 --> 00:55:56,225

Marc Preston: back in time you had a couple of minutes

Speaker:1226

55:56 ,265 --> 00:55:57,529

Marc Preston: with you as a 16-year-old.

Speaker:1227

55:58 ,000 --> 00:55:59,768

Marc Preston: What piece of advice would you pass along,

Speaker:1228

55:59 ,900 --> 00:56:03,310

Marc Preston: either to make your path or that moment in

Speaker:1229

56:03 ,330 --> 00:56:05,365

Marc Preston: your life somehow better, or maybe put you

Speaker:1230

56:05 ,385 --> 00:56:07,390

Marc Preston: on a different track, a little bit

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56:07 ,410 --> 00:56:07,871

Marc Preston: different track?

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56:07 ,920 --> 00:56:10,127

Marc Preston: What would your advice be to 16-year-old

Speaker:1233

56:10 ,489 --> 00:56:10,629

Marc Preston: you?

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56:11 ,120 --> 00:56:17,343

Leigh Steinberg: Since I struggled with alcohol and I'm now

Speaker:1235

56:17 ,443 --> 00:56:20,284

Leigh Steinberg: 13 years sober, I think I would tell that

Speaker:1236

56:20 ,344 --> 00:56:22,945

Leigh Steinberg: young person that you can handle any

Speaker:1237

56:23 ,106 --> 00:56:27,728

Leigh Steinberg: problem in life death, sickness, challenge

Speaker:1238

56:29 ,020 --> 00:56:31,747

Leigh Steinberg: and you don't need to try to mask the pain

Speaker:1239

56:32 ,208 --> 00:56:35,845

Leigh Steinberg: with substances and to be careful, because

Speaker:1240

56:36 ,547 --> 00:56:37,971

Leigh Steinberg: I didn't drink my whole life.

Speaker:1241

56:38 ,080 --> 00:56:43,153

Leigh Steinberg: It came later in life and you have to.

Speaker:1242

56:43 ,314 --> 00:56:44,762

Leigh Steinberg: You don't have to have a genetic

Speaker:1243

56:44 ,822 --> 00:56:48,211

Leigh Steinberg: predisposition towards substance abuse.

Speaker:1244

56:48 ,780 --> 00:56:54,721

Leigh Steinberg: You can just get there by not dealing with

Speaker:1245

56:54 ,741 --> 00:56:55,845

Leigh Steinberg: problems frontally.

Speaker:1246

56:56 ,086 --> 00:56:56,949

Marc Preston: When your book comes out.

Speaker:1247

56:57 ,000 --> 00:56:59,848

Marc Preston: I think that'll be very informative to a

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56:59 ,908 --> 00:57:00,510

Marc Preston: lot of folks.

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57:01 ,402 --> 00:57:02,680

Marc Preston: But again, I really want to thank you.

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57:02 ,720 --> 00:57:05,723

Marc Preston: I know you are obviously very active and

Speaker:1251

57:05 ,743 --> 00:57:07,200

Marc Preston: taking this time out with me means a lot,

Speaker:1252

57:07 ,300 --> 00:57:08,946

Marc Preston: and I do appreciate it, without a doubt.

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57:09 ,247 --> 00:57:10,050

Leigh Steinberg: My pleasure.

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57:10 ,140 --> 00:57:10,863

Marc Preston: Thank you so much.

Speaker:1255

57:10 ,884 --> 00:57:11,546

Marc Preston: You take care now.

Speaker:1256

57:11 ,680 --> 00:57:13,006

Leigh Steinberg: Okay, Marc, take it easy.

Speaker:1257

57:15 ,400 --> 00:57:17,588

Marc Preston: All right, there you go, lee Steinberg.

Speaker:1258

57:18 ,301 --> 00:57:19,866

Marc Preston: Enjoy this chat so much.

Speaker:1259

57:20 ,901 --> 00:57:22,427

Marc Preston: It's really cool to speak to an actual

Speaker:1260

57:22 ,540 --> 00:57:26,650

Marc Preston: bonafide legend and master practitioner in

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57:26 ,851 --> 00:57:29,365

Marc Preston: any industry, and Lee Steinberg is, when it

Speaker:1262

57:29 ,405 --> 00:57:32,584

Marc Preston: comes to sports agenting is the guy.

Speaker:1263

57:33 ,280 --> 00:57:36,348

Marc Preston: He is just a great guy with a cool

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57:36 ,388 --> 00:57:39,144

Marc Preston: philanthropic attitude and just so talented

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57:39 ,405 --> 00:57:41,150

Marc Preston: and inspirational cool guy.

Speaker:1266

57:41 ,480 --> 00:57:42,866

Marc Preston: And again, like I said at the beginning of

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57:42 ,886 --> 00:57:46,068

Marc Preston: the show, I am so happy to be back with you.

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57:46 ,920 --> 00:57:50,161

Marc Preston: It's been a long time and I know it has and

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57:50 ,241 --> 00:57:53,464

Marc Preston: I've got some great guests, some folks who

Speaker:1270

57:54 ,046 --> 00:57:55,502

Marc Preston: you know and know well, got some great

Speaker:1271

57:55 ,542 --> 00:57:57,008

Marc Preston: movies and TV shows coming out.

Speaker:1272

57:57 ,040 --> 00:57:58,064

Marc Preston: They're gonna check in with us.

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57:59 ,040 --> 00:58:02,386

Marc Preston: That's coming up shortly and, if all goes

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58:02 ,446 --> 00:58:04,805

Marc Preston: to plan, we should be coming out with two

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58:04 ,865 --> 00:58:06,804

Marc Preston: episodes per week going forward.

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58:07 ,361 --> 00:58:10,309

Marc Preston: So if you have missed Story and Craft,

Speaker:1277

58:10 ,429 --> 00:58:13,993

Marc Preston: don't worry, I will keep your podcast app

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58:14 ,440 --> 00:58:16,487

Marc Preston: plenty full with great conversations.

Speaker:1279

58:17 ,220 --> 00:58:18,225

Marc Preston: So that's it for today.

Speaker:1280

58:18 ,300 --> 00:58:21,169

Marc Preston: Don't forget Storyandcraftpod.com.

Speaker:1281

58:22 ,001 --> 00:58:26,191

Marc Preston: Once again, storyandcraftpod.com.

Speaker:1282

58:26 ,820 --> 00:58:28,988

Marc Preston: That's how you find out where to find the

Speaker:1283

58:29 ,048 --> 00:58:31,887

Marc Preston: show on social media, as well as how to

Speaker:1284

58:31 ,947 --> 00:58:33,841

Marc Preston: send me a message, send me a note, let me

Speaker:1285

58:33 ,881 --> 00:58:35,923

Marc Preston: know what's going on, let me know what

Speaker:1286

58:36 ,023 --> 00:58:38,350

Marc Preston: episode is your favorite.

Speaker:1287

58:39 ,161 --> 00:58:41,368

Marc Preston: And you know, I'm gonna go grab myself a

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58:41 ,408 --> 00:58:42,884

Marc Preston: bite to eat, as you know, at the end of the

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58:42 ,924 --> 00:58:44,128

Marc Preston: show I'm always hungry.

Speaker:1290

58:44 ,460 --> 00:58:45,706

Marc Preston: That's just the way it is.

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58:46 ,100 --> 00:58:48,706

Marc Preston: So I'm gonna run, you go have a great rest

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58:48 ,746 --> 00:58:50,202

Marc Preston: of your week or weekend or whenever you're

Speaker:1293

58:50 ,222 --> 00:58:51,945

Marc Preston: listening, and come on back.

Speaker:1294

58:52 ,160 --> 00:58:54,247

Marc Preston: We'll be back with another episode shortly,

Speaker:1295

58:55 ,001 --> 00:58:57,127

Marc Preston: right here on Story and Craft.

Speaker:1296

58:57 ,208 --> 00:58:57,629

Marc Preston: See you soon.

Speaker:1297

58:58 ,000 --> 00:59:00,188

Announcer: That's it for this episode of Story and

Speaker:1298

59:00 ,228 --> 00:59:00,549

Announcer: Craft.

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59:00 ,800 --> 00:59:03,149

Announcer: Join Marc next week for more conversation

Speaker:1300

59:03 ,480 --> 00:59:05,087

Announcer: Right here on Story and Craft.

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59:05 ,620 --> 00:59:08,021

Announcer: Story and Craft is a presentation of Marc

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59:08 ,062 --> 00:59:09,065

Announcer: Preston Productions LLC.

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59:10 ,460 --> 00:59:12,688

Announcer: Executive producer is Marc Preston.

Speaker:1304

59:13 ,220 --> 00:59:15,488

Announcer: Associate producer is Zachary Holden.

Speaker:1305

59:16 ,020 --> 00:59:18,307

Announcer: Please rate and review Story and Craft on

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59:18 ,447 --> 00:59:19,330

Announcer: Apple podcasts.

Speaker:1307

59:19 ,580 --> 00:59:21,627

Announcer: Don't forget to subscribe to the show on

Speaker:1308

59:21 ,747 --> 00:59:24,465

Announcer: Apple podcasts, spotify or your favorite

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Announcer: podcast app.

Speaker:1310

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Announcer: You can subscribe to show updates and stay

Speaker:1311

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Announcer: in the know.

Speaker:1312

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Announcer: Just head to storyandcraftpod.com and sign

Speaker:1313

59:32 ,022 --> 00:59:32,865

Announcer: up for the newsletter.

Speaker:1314

59:33 ,580 --> 00:59:34,284

Announcer: I'm Emma Dylan.

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59:34 ,740 --> 00:59:36,884

Announcer: See you next time and remember, keep

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59:36 ,944 --> 00:59:38,108

Announcer: telling your story.